Always look for LSI keywords that are synonymous to a specific keyword, but has different spelling and structure. Never overstuff your content with LSI keywords. Only use them when they flow naturally within a certain paragraph. Write naturally. Avoid making the LSI keywords become more important than the keyword that you are trying to rank. Always remember that the LSI keyword is there to provide additional meaning to your content, and help Google understand the topic at hand. Essentially, Google always looks for these key terms in your content. If they find these keywords, Google believes that the readers will benefit from them as well; which will enable you to have higher rankings. … [Read more...] about Advanced SEO Techniques to Improve Your Site Traffic
Marketing techniques used by apple
Hello Readers, Welcome to BlogDada 🙂 I am Pavitra Kumar, A Internet Marketer by Profession and A Blogger by Passion. Young active Blogger from India, Write about Blogging SEO Tips, Review of products and many more. This blog for anyone who runs their own blog or wants to Become A Blogger. Know More About Me. … [Read more...] about 5 Advanced SEO Techniques Which You Need To Know Now!
Strong ROI Since content marketing is intended to be a long-term strategy, the investment will remain relevant for the long haul. When compared to a very expensive paid advertising campaign that may last for a limited amount of time, the content you’ve created will continue to be shared and discussed for years. Basically, content marketing is free brand exposure. Studies have proven that per dollar, content marketing produces three times more leads than SEM and cost 30% less. Once an article is published, you may put effort (both paid and organic) into increasing its exposure. This short-term boost drives initial traffic that you calculate a ROI on. However, after that initial push is over, the article is still there. It continues to “do its job” every day for as long as it is there. When you take all of this into consideration, you can see how it changes the ROI of your efforts and ad spend. … [Read more...] about Chapter 1: How Every Businesses Can Succeed at Content Marketing
To figure out what makes you different, take a moment to consider what your company does better than everyone else (this is a marketing strategy in and of itself, by the way). Once you’ve got your answer, seek to make your content reflect that specific quality or trait. Tailor your posts to orbit around the company’s central values, include images that showcase customers using and loving your high-quality products, include testimonials and leverage any awards or recognitions to help your company stand out in the sea of content that is today’s web environment. … [Read more...] about Content as Your Inbound Marketing Cornerstone
Over the years, search engine optimization has evolved from a relatively simple process of keyword optimization and link building into an ever-changing and increasingly complex technical challenge. If you’re just getting started with SEO, SMX West’s SMX Boot Camp can help, but we’ve also got plenty of sessions designed to help seasoned professionals keep and sharpen their edge: … [Read more...] about What To Expect When You Attend Our @SMX Search Marketing Event