instead. You can learn more about them on their "about us" page. In a nutshell, ODP/DMOZ is an Internet … [Read more...] about Search Engine Optimization Glossary
Meta tag search engine optimization
So, 2003 is here and another year beckons. It�s that time, when most search engine optimization (SEO) experts look ahead to the coming months and predict what will come of the SEO industry. It�s also the time when we stare at our computers and try to think of clever articles with cryptic titles so that we can once again declare ourselves as "search engine optimization gurus". Well, I must admit to thinking the same thing. While researching the latest trends on SEO and determining the topic of my first article for the year, I came to the following conclusion; The SEO industry is growing at a tremendous rate, with more companies realizing the benefits of this marketing medium. With this rapid growth come new minds, researching how to get better rankings, all looking for the basic information that will get them started down the road of SEO. I therefore decided to break with the trend and go back to basics. While I will still endeavor to write articles that touch on complex … [Read more...] about Getting Back to Search Engine Optimization Basics (again)
Take the search engine Google for example: A good SEO company knows that Google ignores description and keyword meta tags but rather looks for actual textual content on a page. They know that Google will recognize an ALT attribute if they do not find any textual content. They know that Google weighs heavily on Link Popularity to rank pages. They know that Google will form the title of your listing from your Title Tag. With this understanding, they design, consult and recommend so that a particular site will rank well on Google. This is just one search engine's requirements -- there are many others that are different. … [Read more...] about Why Do I Need To Hire a SEO (Search Engine Optimization) Company?
Fast-forward to today and the concepts behind submitting your website have dramatically changed. While many people believed that the submission process played a large part in the search engine ranking achieved, most businesses now realize that the submission process is merely a means of delivering optimized pages to the search engines. I often find analogies to be beneficial, so lets try this one. If your optimized website was this summer�s blockbuster movie, then the movie theatre�s projector would be the submission process. You want to make sure that the movie is shown using the best projection methods possible, but the actual projector does not make the movie a blockbuster. However, without the projector, your movie would not be seen. With search engine optimization, it�s the changes to the website that ensure top positioning, but without correct submission to the search engines, no one will see them. Still with me? … [Read more...] about Search Engine Optimization Basics Part 4 – Submissions
Related A Google search using the modifier related: is an easy way to see pages that are similar to the one you’re interested in. This search operator is helpful for SEO purposes because it will generate a list of websites similar to yours or your competitors’. You can get a list of sites that might be your competition. You can then use their sites to create strategies for how to improve or build upon what they already have. Use this modifier with a URL. For example: the search related:Google.com comes up with Yahoo, Bing, Yahoo Search, HotBot, and DuckDuckGo as the first five hits – five search engines similar to Google. … [Read more...] about 10 Google Search Operators Every SEO Should Know