If you’re a marketer and you’re not on Reddit, you need to drop everything and sign up now. But whatever you do, don’t go and be a marketer there. The insight you get into what works and what’s popular is amazing and you can learn a lot from that, which is benefit enough. But if you participate naturally and occasionally drop in some content you’ve created that’s exceptional, you might just hit a big win, too. Learn how with this breakdown from Eddy Azar. … [Read more...] about 59 Marketing Posts You Probably Missed in 2016 (and Need to Read)
Missing k 9 search and rescue
And then finally, on the RPS guarantee, so we are covered under this guarantee until the end of first quarter next year. So we still have 9 months or so to go. Again, we’ll, as we get closer to that time, we’ll see where our GAAP looks to be. We’ll see what, well, Microsoft are going to be doing about it. And we’ll make sure that we’re transparent on that. The — in terms of ultimately the outs for the deals in the agreement that we’ve made public for a while now, I think it — well, I know, not I think. It is after 5 years, there was an RPS threshold versus the market leader that we must be at. And if we are not at that, then there is an out. … [Read more...] about As The Yahoo-Microsoft Search Alliance Falls Short, Could A Yahoo-Google Deal Emerge?
Small, Site-Wide Conversion Changes To The Rescue Ever feel like a marketing castaway? You know what I mean: you want to improve conversion rates, but your site is trapped on a desert-island CMS and surrounded by hostile IT and C-level natives. The budget supply is running low and the only site elements within your reach are a few global images and CSS […] … [Read more...] about The Day In Search, September 15, 2010
Lanzone in his demo at the TechCrunch50 event described Clicker as “the first structured, comprehensive and unbiased programming guide for internet television.” The short version is “TV guide for the web.” People will get that concept immediately but even that doesn’t capture Lanzone’s vision. He explained to me during our call that the site was in many ways more like TripAdvisor or IMDB or (eventually) Wikipedia than it was Truveo or even YouTube. There’s also a little bit of Pandora in there for good measure. … [Read more...] about More Than Just A Video Search Engine
MSN Autos is annoying because unless you enter a ZIP code to start, you see a blank page. Still, once you do (92663 again), you can see stations pinpointed in the area. But it’s a horrible interface. Like MapQuest, the prices aren’t shown. They aren’t even side-by-side with the map. You have to scroll below it to see them. Still, the cheapest station gets a special gas pump icon. That’s nice. … [Read more...] about Looking For Stations With Cheap Gas Prices? Search Tools To The Rescue!