What separates good marketers from great marketers?Planning.Now is the perfect time to begin planning for 2019. If you haven’t started yet, it isn’t too late.Make sure your planning starts with this 2019 marketing calendar (including free templates).It’s filled with traditional and wacky holidays, major sporting events, awards shows, and cause movements.As you’ll soon see, there are so many special days, weeks, and months to remember!This post will totally simplify your life in 2019. Bookmark it and come back whenever you need some creativ ideas.Speaking of which…Want some amazing content marketing ideas, too?I’ve included some of my favorite campaigns from this year to inspire you.So, feast your eyes on this exclusive marketing calendar for 2019 — from Amazon food drives and AI to Facebook communities about PSL — get excited for all the festivities to come.Sidebar: I will be updating this calendar for 2020. … [Read more...] about You Need This 2019 Marketing Calendar & Free Templates!
Monthly marketing calendar template
How to Create Your Editorial Calendar for Social Media
Developing a social media content calendar can be challenging.It can sometimes also be frustrating.But once you’ve created your social media editorial calendar – and the content is created – it will definitely help your marketing efforts, today and long into the future!Why You Should Create a Social Media CalendarCreating a social media calendar has many benefits.Time ManagementPlanning ahead will let you organize the content, but also will be able to schedule it ahead of time, so you aren’t leaving it to the last minute.Team CollaborationDeveloping a social media content calendar help you better collaborate with your team members who are working on other aspects of your client’s marketing efforts.Recycle Successful CampaignsWhen a social media marketing calendar is done and executed, you can go back and see what you developed, find out what was successful, and try to recreate that again.You can also repurpose or spin out new content from previous … [Read more...] about How to Create Your Editorial Calendar for Social Media
Marketing Day: August 7, 2012
Here’s our daily recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From Marketing Land: Wither Google TV: Nearly Two Years Later, It Still Awaits Hulu Plus Did you hear the news? Hulu Plus made it to Apple TV last week. Did Hell freeze over? No. The freezing over of Hell still awaits the arrival of Hulu Plus on Google TV. The Promise I feel like I’m the last person in the world who still cares about Hulu Plus ever being offered […] The Content/Advertising Intersection Content and advertising have always been either/or propositions in the context of traditional print and broadcast media. Advertising (paid media) exists in a clearly circumscribed periphery outside, or adjacent to, the main content (owned media), which is created by a publisher or broadcaster. Advertising is interruptive. It’s the price readers or viewers pay to get […] Study Shows Price The Top Consideration For Kindle … [Read more...] about Marketing Day: August 7, 2012
Why Small Businesses Must Invest in Content Marketing
Aside from cutting back on cake, the best resolution small business owners can make this year is to invest in content marketing. Sure, maintaining a blog can be time-consuming and constantly thinking of fresh ideas is difficult. If it makes you feel any better, you’re not alone in the struggle. As a 2014 study from the Content Marketing Institute noted, the majority of B2B small business marketers are struggling to find enough time to produce quality, varied content: Yet the rewards far outweigh the effort if content marketing is done well. Don’t believe me? Check out these ten reasons why content marketing is the big business push that your company needs in 2015: 1. Everyone is Doing It…But Not Necessarily Well In the above study, sixty percent of small B2B business owners said they plan to increase their content production in 2015. In fact, 94 percent of them already use content marketing in some shape or form. The lack of volume is understandable. After all, … [Read more...] about Why Small Businesses Must Invest in Content Marketing
3 Simple Steps to Create a Content Calendar
Struggling to post regularly on your blog? Have you ever sat down to write, only to stare at a blank screen for ages? One of the best ways to solve that is by creating a content calendar for your blog. Maybe you’ve never come across this idea before – or maybe you’ve tried it in the past and didn’t get very far. In this article, I will walk you step by step on how to build a content calendar that works for you. I will also share the best content calendar software that you can use along with giving you the exact step by step content calendar template and the editorial workflow that I use. Sounds like a good deal? Let’s get started. Step 1: List Post Ideas Whenever I tell someone about creating a content calendar, they start drawing up a calendar for the month. That’s a rookie mistake because you’re skipping an essential step. The first step is create a list of blog post ideas. Otherwise, you’ll find yourself staring at 31 blank days, with … [Read more...] about 3 Simple Steps to Create a Content Calendar