Research by YP and LSA found that, on average, consumers use approximately three sources before making an individual purchase decision. And 30 percent automatically strike a business from consideration if they don’t have a website. … [Read more...] about 5 reasons why websites still matter to local search in 2017
National talent search examination 2017
You also want to be cautious of having your ads appear on typo-squatting pages, sites that are unlikely to provide any positive return for those ads. And beware of your own typos when providing links from your site to social media or other high-profile domains. Studies showed that up to 80 percent or more of single character typos for names like Twitter, Facebook and Google landed on typo-squatting sites. Sending customers to one of these fake URLs is one sure way to lose them. … [Read more...] about The fake information epidemic and how it will hurt local search in 2017
Info Using the info: modifier will give you search results that provide information about the desired website, person, or company. The info: operator narrows search results down to only show information such as About Us sections, news stories, biographies, etc. about the desired search term instead of other content. For example, a search for info:Social Media Examiner will come up with the website, contact page, staff info, Wikipedia page, and Facebook page as the first five hits. The same search without the info: operator only comes up with the company’s website and social platforms. … [Read more...] about 10 Google Search Operators Every SEO Should Know
Keep Up on Developments in Voice Search Optimization. Although voice search data is not presently included in Search Console reports, Google has signaled in the past that it may begin to report voice search and keyboard search queries separately, much like how desktop and mobile search data are tracked. The availability of this data would streamline a company’s ability to identify the voice search queries driving traffic to its site and adapt its content accordingly. To this point, the long-tail+ conversational keywords used in voice search occur in such low volumes that Google excludes them from the Search Console. Google has yet to reveal how it will address this problem, but watch for developments in this area.SEO Services and contact us today! … [Read more...] about Are You Optimized for Voice Search? You Should Be!
THYFAULT--John Edmond, 54, of Menlo Park, CA died suddenly of natural causes on March 10, 2019. Born in Denver, in 1964, to Maureen Ryan Thyfault, a nurse, and Harold Thyfault, a teacher, John was a curious, wise, caring and gentle husband, father, friend, coach, leader in online marketing and teacher of high tech entrepreneurs and CEOs. As a child, John was a proud sci-fi and history book worm, Dungeons and Dragons aficionado, rock collector, Rocky Mountain camper and hiker. He was an Indian Guide, First Class Boy Scout and Black Belt in Taekwondo. John played Sax in the high school marching band. John was a builder of children's playhouses, wood worker, jewelry maker, master cook, golfer and lover of puns. John relished adventures to National Parks, and visited all 50 states and much of Europe. John lived and enjoyed every minute of his life. He was a dedicated husband, father, son, brother and friend, full of advice and humor as needed. John coached a decade's worth of his … [Read more...] about The Search Community Mourns The Loss Of John Thyfault