Louis Gray snapped a photo of a Tesla at the GooglePlex, main Google offices. The license plate is SKYPE. Yep - the company Microsoft owns. What was it doing there? I have no idea.He posted this on Twitter and said "Meanwhile, this SKYPE license plate at one of our Google buildings has got to be some kind of elaborate troll."This post is part of our daily Search Photo of the Day column, where we find fun and interesting photos related to the search industry and share them with our readers. … [Read more...] about Spotted At GooglePlex: A SKYPE License Plate On Tesla
Ontario yellow license plate
At one of the new Google buildings at the GooglePlex campus in Mountain View, California, they have a new section where they hang license plates from various US states. I am not sure why? Maybe it is near the Google Maps street view stuff? Anyway, this was posted on Instagram.This post is part of our daily Search Photo of the Day column, where we find fun and interesting photos related to the search industry and share them with our readers. … [Read more...] about Google Building License Plate Art
Forget it, Las Vegas Strip. Move over Area 51. Perhaps cruising up the Extraterrestrial Highway will be Nevada’s latest tourist attraction, Google auto-driving cars sporting new autonomous vehicle license plates. Google has been working to get official approval to test its self-driving cars in several US states. They’ve operated in California, where so far they’ve been deemed legal by existing laws. But Nevada just became the first state to give official sanction to testing such vehicles. Approval To Test, Supervision Still Required This doesn’t mean that the cars will be out there driving themselves without controlled supervision by an actual driver. As this AP story notes, Nevada requires there be two operators in the car, one behind the wheel. In California, the cars have routinely run with only one driver behind the wheel. Recently, the driver was even allowed to be in the passenger side, as Steve Mahas — who is blind — was behind the wheel as … [Read more...] about Nevada Approves Google Auto-Driving Cars, Issues “AU” Plates With Infinity Symbol
The San Francisco Ban San Francisco has effectively banned print yellow pages delivery. The city recently passed an ordinance that requires residents to “opt-in” to receive print yellow pages. In other words, if they don’t ask for the books, they won’t get them on their doorsteps. The ordinance is fueled in part by the perception that people no longer use or want the print yellow pages. San Francisco says it’s trying to reduce waste and “blight.” The Local Search Association, formerly the Yellow Pages Association, says the ordinance unfairly targets one advertising medium and has sued. Though conducted before the ordinance was past, a new study from the LSA gives it some pro-yellow pages findings. Yearly Usage Nearly Matches Search; Monthly Much Less The study, conducted by research firm Burke among 8,000 US adults over a year long period, gave yellow pages (combined print and internet) more usage that internet search engines, with 84% saying … [Read more...] about Print Yellow Pages More Trusted Than Search Engines & Social Networks
Challenges are certain, but we’ll prosper by focusing on strengths and available opportunities The one thing that’s certain about 2009 is that it’s loaded with uncertainty. For local search providers, radical changes in the global marketplace present a whole new wave of issues, compounding the challenges already impacting a sector in transition. But, as the old saying goes: from change comes opportunity. The Yellow Pages sector, perhaps more than any other local search player, is keenly aware of the enormous hurdles presented by changing global economic and social dynamics. Search is fragmenting, consumer habits are changing, and the platforms through which Yellow Pages publishers interact with advertisers and consumers are rapidly evolving. And everyone is touting themselves as a local search expert. The Yellow Pages industry has great opportunity to win. We have core strengths and fundamental values that will continue to be relevant in this new environment including … [Read more...] about Is The Glass Half Full Or Half Empty For the Yellow Pages Industry?