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The company is ranking on page 5 of Google or worse for their most important keywords The company is paying for Google Ads but has no organic search visibility The company doesn’t have an SSL certificate installed The company’s website isn’t mobile friendly The company’s website loads slowly The company’s website doesn’t have Google Analytics or a Facebook pixel installed The company hasn’t claimed or properly set up their Google My Business listing The company has inconsistent NAP-W (Name, Address, Phone, or Website) information Now what you’ll do is: … [Read more...] about How to Make Money Online in 2019
Name. Make sure the business name you provide is indeed the exact name of your business. Not the name and the location. Not the name and some keywords. Certainly not just some spammy keywords. Your name should be your name. That goes for all locations. Really. Address. Your business address should be accurate and consistent with how it appears elsewhere on the web (including both your website and external citations). I find it helps to make sure Google understands your address and move the pin if need be to get it correct. Phone. Your phone number should be a local number that connects people directly with the local store. As with the address, the phone number should match the number on the location page of your website and be consistent across your various citations throughout the web. Additionally, if you only have one phone number for your whole business (rather than separate numbers for each location), that is not going to work. Website URL. The website URL should be your actual … [Read more...] about Top 5 Issues Wrecking Local SEO For Multi-Location Businesses
Fighting the good fight It seems like there are monster shows everywhere these days (The Walking Dead, True Blood, The Vampire Diaries, Supernatural, just to name a few). I’d always thought this was just a pop culture trend, but it turns out that there’s something to this fascination. … [Read more...] about Are there PPC monsters lurking inside your paid search account?
For the foodies out there, Four Seasons have made a beautiful Gastronomic Travel board stuffed with some of the yummiest food from across the globe. Currently, there only seems to be one restaurant in London worth checking out…but we’ll give them time to get acquainted with the new Place Pins. Here’s the only London restaurant so far: … [Read more...] about The Best Pinterest Place Pins Examples and Why Your Business Should Use Them