For years Google Maps were the standard for publishers and developers wanting to integrate maps into their sites. Google Maps were part of the original “mashup.” Google’s early API, consumer popularity and easy (read: free) licensing terms fueled rapid adoption of Google Maps by third party publishers and developers. But last November Google announced that it would be charging its heaviest maps users starting January 1, 2012 for map views/impressions over 25,000 per day. Each additional 1,000 page loads would cost $4. Google estimated that roughly 4,000 customers would be affected. Shortly thereafter there were several relatively unnoticed defections, citing potential costs of several hundred thousand dollars at the high end. But Google Maps defectors may become more numerous following Foursquare’s abandonment of the platform this week in favor of OpenStreetMap. The LBS company offered its rationale in a blog post: Starting today, we’re embracing the … [Read more...] about Foursquare Breaks Up With Google Maps, Is It The Beginning Of A Trend?
Openstreetmap vs google maps
Apple has been busy scooping up mapping companies over the past three years. So it was only a matter of time before Cupertino decided it would replace Google Maps with its own product. That’s apparently what’s going to happen when Apple releases iOS 6 later this year, according to the 9to5Mac blog. “Trusted sources” cited Citing “trusted sources” the blog says that Apple will completely control the back end and that the new mapping experience will be “much cleaner, faster, and [a] more reliable experience” than what currently exists. Google has been steadily improving Maps for Android but Google Maps on the iPhone has languished and is very anemic by comparison. Perhaps Google knew that one day its Maps would be booted off the iPhone (see Steve Jobs’ “thermonuclear war” comment). Accordingly it may have decided not to invest further in iOS maps. Yet the company also regards its advanced mapping capabilities on Android, … [Read more...] about Report: Apple Replacing Google Maps With Own Product In iOS 6
The Atlantic published an article about what Google calls “Ground Truth,” its allegedly top-secret map-development process. As the name implies, the idea is to create digital maps that more accurately reflect the ground truth of the real world vs competitors’ offerings. The trigger for the article is undoubtedly Google’s desire to expose the complexity, layers and (by implication) cost of the process of generating maps in the wake of its ouster from iOS 6 and increasing competition from Nokia/Navteq and OpenStreetMap. There are several things about the article and the revealed Google map-development process that are interesting. The first is that Google’s Street View process is likened to a webcrawler for the real world, along with the notion that it’s “indexing” the physical world just as Google indexes documents and pages online. The article quotes Google Maps’ Brian McClendon on the use of Street View and the … [Read more...] about Google “Opens The Kimono” On How It Builds Maps
Steve Coast founded OpenStreetMap (OSM) in the UK in 2004. It’s 10 years old this year. He was inspired by the Wikipedia model and compelled by a lack of available map and location data in the UK at that time. Coast now works for GPS navigation company Telenav, which owns location-based mobile ad network Thinknear. Not long ago Telenav also acquired Europe-based skobbler, which built a popular consumer-navigation app on top of OSM data. Telenav offers an equivalent, free consumer navigation/local search in Scout. The two apps are being merged later this year. Earlier this week Telenav held a press day intended to discuss mapping and navigation and showcase the company’s capabilities and products. The company also made several announcements, including that Scout navigation and routing in the US are now entirely built on top of OSM, indicating how much the latter has matured. Several sessions and speakers spent time contrasting Telenav’s mapping apps and capabilities … [Read more...] about OpenStreetMap Already As Good Or Better Than Google Maps
Until Android came along Google’s most important product after search undoubtedly was Google Maps. I know it sounds heretical to say this but in some ways Maps is more strategic to Google than search today. That’s because Google Maps bridge the physical and digital worlds and because Maps are more “useful” to mobile users than Google search. It’s harder to live without Maps than it is traditional search in a mobile context. Google makes comparatively little revenue directly from Maps. However it’s a highly utilitarian even “foundational” product, together with Street View, that helps support the company in myriad and often unseen ways. That increasingly extends to tracking offline store visits by users exposed to online or mobile ads. In 2012 The Atlantic wrote a flattering, almost fawning, piece about Google Maps and the Herculean effort behind their creation and maintenance: I came away convinced that the geographic data Google has … [Read more...] about The Evolution Of Google Maps