Rather than navigating multiple pages, you can tailor your website around encouraging your ideal customer journey in the construction phase: You plan how a visitor to your site is going to navigate your pages and craft a concise and valuable customer journey. This is just one example, but now that Google and Bing have increased the maximum file size for sitemaps, SEO experts and web designers have much more room to work with when it comes to developing robust, efficient, SEO-ready sitemaps. … [Read more...] about Sitemap Max File Size Limit Increased On Google and Bing
Most businesses today depend on search-driven web traffic to succeed. Taking their cues from changing technology and shifts in consumer behavior in recent years, astute companies have begun to adapt their SEO strategies to leverage voice search technology. As more consumers use their smartphones, tablets, and voice assistants to acquire information and make purchases through voices search, companies who choose to rely solely on mobile SEO risk obsolescence in a rapidly evolving e-commerce landscape.Why Voice Search MattersIts Use is Increasing Among Consumersanalysts report that as of 2016, over 40% of adults in the United States performed daily voice-based searches, and instances of voice-searching increased by a multiple of 35 between 2008 and 2016. In 2017, Google announced that 20% of the search requests it fields are voice searches, and observers estimate that by 2020 at least half of all internet searches will be voice-based.95%, which rivals the accuracy rate of human auditory … [Read more...] about Are You Optimized for Voice Search? You Should Be!
Include in your sitemap the pages (and that includes posts as well), that are important for your website. These are the pages that have high quality content and are more likely to bring organic traffic to your website.Exclude pages that have duplicate content. For WordPress websites good candidates are archive pages, tag pages and author pages.Exclude pages with ‘thin content’. When it comes to optimizing a website for search engines, you don’t want to submit in their index pages that are of low quality. It’s not a numbers game, meaning that it’s not a matter of how many pages you have in the index but how many ‘good’ pages are in the index.A good way to separate your ‘good pages’ from the ones that you don’t want to include in your sitemap is to either ‘no-index’ the pages or add them to a category and exclude the particular category (and pages) from the sitemap file. … [Read more...] about How to Optimize your XML Sitemap for Maximum SEO
Select your site from the Webmaster Tools home pageClick Site configuration in the left sidebar, then sitemapsIn the top right, click the Add/Test Sitemap buttonUse the textbox that appears to enter/system/feeds/sitemapClick the submit buttonThis will check and upload your sitemap directly to Google and allow them to find and alert you to any errors that may exist within your sitemap. You’ll need to resolve these errors before Google will accept your sitemap. Once they accept the sitemap, Google will submit it to allow other search engines to see it’s available. … [Read more...] about Important Steps for Creating Your Sitemap
Sending Google duplicate URLs for the same landing page is asking for trouble. Why hand Google duplicate content on a silver plater? That is what you are doing when you are listing these URLs in a Sitemap file. If you have duplicate content on your site, and you don't block it from Google, then Google has a better shot of figuring it out based on crawling your site versus seeing it in a Sitemap file. … [Read more...] about Never List URLs With Session IDs In A Google Sitemap