Gary Illyes from Google dropped a hint around if signals from other pages in a duplicate content cluster gets passed to the one Google shows in their search results. It is not clear in his response, which is by design but he said "generally the page in a dup cluster that shows up in the results will see more benefits." … [Read more...] about Google Hints The Page Google Shows For The Duplicate Content Cluster Gains Signals
RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry can be followed on social media at @rustybrick, +BarrySchwartz and Facebook. For more background information on Barry, see his full bio and disclosures, click over here. … [Read more...] about SearchCap: AdWords AMP landing pages, Google & Apple tracking & SEO mistakes
John Mueller confirmed this in a hangout yesterday at the 32:31 mark saying that Google will index the desktop version if the AMP version is not set as your mobile version using the rel alternate set up for mobile. So if you have desktop, AMP and no mobile - Google by default will index your desktop version of your site. … [Read more...] about Google: Got AMP & Desktop But No Mobile Page? Google Will Index The Desktop Page.
First of all, Google Instant naturally has a significant influence on users’ click behavior. All the same, depending on screen-size and resolution only one or two search results can be seen while a query is being entered, whereas before it was between four and seven. Furthermore, we can assume that through these usability changes, secondary results pages will no longer be viewed because the user only has to type a little more to find more detailed search results. … [Read more...] about First lessons from Google Instant –
Edit ad campaigns from the Google Ads Overview page Google has also steadily been making updates to the Ads Overview page, which already has been improved heavily with simple data visualisation cards that make viewing campaign insights easy. Now, advertisers will be able to make edits to campaigns from the Overview page, with the ability to pause and unpause campaigns, ad groups and keywords, edit campaign budgets, edit ad copy, and edit keyword and ad group bids, all without leaving this one page. … [Read more...] about Updates to Google Ads: responsive search ad reporting and more