I recently came across an interesting article in the Wall Street Journal that made me want to pack my bags and head for a historical experience, plentiful sunshine, and powdery beaches. The article discussed the city of Vigan, which is regarded as one of the region’s best-preserved Spanish colonial towns. In fact, it’s now a Unesco World Heritage site that was recently selected as one of the “New 7 Wonders Cities.” Thanks to a clever marketing campaign that includes the slogan “It’s More Fun In The Philippines,” there has been an increase on tourism to spectacular locations like Vigan from overseas travelers who may have never heard of the town previously. This got me thinking. There has to be some talented content marketers in Philippines if they’re able to keep attracting a growing number of foreign tourists. So, I decided to do a little digging and I also discovered some rather interesting facts. There’s going to be a lot of … [Read more...] about SEOlympics: Top Marketing Blogs of the Philippines
Postscript, February 17: The CBC article cited below has reworded its article and now says the Canadian government is “reviewing” rather than “investigating” Buzz. A semantic distinction, perhaps, but there’s apparently no formal government investigation happening in Canada at the moment, so we’ve updated our headline, too. We’ve also received a statement from Google on this, and that’s appended at the end of this article. ————– After a “challenging” first week for Google Buzz, week number two has begun with still more concerns over privacy, not to mention a government investigation in Canada and the potential for one in the U.S., too. CBC News is reporting that Canada’s Office of the Privacy Commissioner has opened an investigation into Google Buzz: Valerie Lawton, a spokesperson for the office, said on Tuesday that Buzz is being investigated to see whether it violates Canadian privacy … [Read more...] about Canadian Government Reviewing Google Buzz; U.S. Govt. Next?
Google’s programmatic advertising network is coming under fire for supporting extremist sites and content at the expense of the brand safety of its advertisers. On Thursday, The Guardian reported it has pulled its advertising from Google and YouTube, after learning its ads were appearing next to extremist content. It was not alone. The British government also found its ads running next to inappropriate content and has summoned Google to address the British Cabinet Office about the issue. British advertising trade group Ibsa has called on Google to address brand safety concerns on its programmatic exchanges. Global marketing giant Havas said it has pulled its UK ad spend with Google on Friday over brand safety concerns for its clients. The Guardian reported Havas was not satisfied with Google’s response, stating it was “unable to provide specific reassurances, policy and guarantees that their video or display content is classified either quickly enough or with the … [Read more...] about Havas, the Guardian, British govt. blacklist Google, YouTube for ‘unacceptable’ ad placements
Tech companies named in reports to be part of the NSA’s “PRISM” data gathering program have strongly denied participating in programs giving “direct access” to their servers. But the New York Times is now reporting this may be because they provided indirect ways for the system to at least selectively request and receive data, after legal review. The New York Times story, Tech Companies, Bristling, Concede to Federal Surveillance Program, may give the impression that all the named companies were part of the PRISM system, for those who have been following the story. But it never names PRISM and how data would be delivered isn’t how PRISM has been described. It does, however, paint a picture of how the companies might be indirectly part of PRISM. How PRISM Works: Real-Time Monitoring & Data Access Before going further into the New York Times story, it makes sense to recap what most people probably think PRISM is so far. Based on reports from … [Read more...] about Did Tech Companies Have Checkout & Delivery System For Govt Access To Their Data?
The United States government has declassified details of its “PRISM” program today, saying it is not a wide-spread data mining system and doesn’t “unilaterally” pull information off tech company servers. “PRISM is not an undisclosed collection or data mining program. It is an internal government computer system used to facilitate the government’s statutorily authorized collection of foreign intelligence information from electronic communication service providers under court supervision,” the US said about the program, in a fact sheet (PDF) that was released today. Statement Slams Reporting Of Leaks For Inaccuracies The fact sheet accompanied a statement from the US Director of National Intelligence James Clapper. His full statement: Over the last week we have seen reckless disclosures of intelligence community measures used to keep Americans safe. In a rush to publish, media outlets have not given the full … [Read more...] about US Govt: PRISM Isnt Data Mining System, Doesnt Pull Data Off Servers