Enhance Your Website’s Crawlability. Your website’s search performance results in part from how well it can be crawled by Googlebot. If your site appears in Google search results less frequently than it used to, or has fallen out of the results altogether, then visit the Google Search Console to identify and fix any potential problems. In particular, make sure the Google index includes your site (especially if it’s new) and alert Google to your most important web pages by providing them a sitemap. … [Read more...] about Are You Optimized for Voice Search? You Should Be!
Police underwater search unit
Facebook’s post then focuses on ways to locate photos shared not by people you know but rather from brands, such as the National Geographic, or to find pictures shared about things or activities, such as the Baltimore Ravens or underwater photography: … [Read more...] about Facebook Shares How People Are Using Graph Search: Finding Friends Tops List
Anyone know why URLs I just removed via GSC have "expired" after just a few days? cc @JohnMu @rustybrick https://t.co/NyAk1Fclug, Joe Youngblood on Twitter … [Read more...] about Daily Search Forum Recap: August 21, 2017
Brand holders: Know what you’re doing with SEO and make a careful decision if you want to go against Google’s guidelines. Sure, you’ll probably get back in for your own name quickly. But you might still find an impact on “long tail” searches where you’re not so essential to relevancy. That can hurt your bottom line. Also, putting the blame on a bad third-party agency you’ve hired has long since expired as an acceptable excuse. Search marketing is a leading marketing activity. It deserves the same care as you’d apply to some brand campaign you’d run on TV, and to hiring a competent agency to help. … [Read more...] about Why Search Engine Land Will & Won’t Cover Someone Being Penalized By Google
Bids.Campaign structure.General site metrics (like page load time or conversion path).Or be more deliberate in your lower end bids strategy.Take this as an indicator of Google’s seriousness of their investment into the Express marketplace. They’re driving search traffic to the platform right from SERPs and not to the Google Shopping experience or your website. … [Read more...] about Google’s Sponsored Units on Search: What Marketers Need to Know