Guaranteed processing for up to 1 billion hits per month (vs. the 10 million a month for standard accounts). This applies to a single business or enterprise, but can include multiple web properties. In other words, if a company owns several sites, but the combined volume is under the 1 billion limit, all can be part of one premium instance, but if each site may reach the 1 billion limit separately, then the company would need to pay separately for each site. Faster, intra-day processing Service Level Agreement around data collection, reporting, and processing … [Read more...] about Better Support & Goodbye Data Sampling
R 50 000 to usd
The “Good” SEO Audit: A software tool uncovers superficial SEO issues (many of which may be useful). The tool produces a one-size-fits-all generic report. Appropriate for when you don’t have an auditing budget, or you want to check some basics yourself before starting with an agency. Never a waste, but not a deep dive. The “Better” SEO Audit: An SEO vendor or practitioner offers additional SEO insights but without many solutions. They can identify problems that data analytics alone can’t uncover. Without in-depth solutions, this only points to possible trouble areas, but sometimes that is all you need. The “Best” SEO Audit: An SEO agency performs an in-depth technical audit. It requires the labor and expertise of a seasoned SEO analyst(s) who specializes in technical website analysis and SEO business strategy. This is a manual review supported by tools, and it takes many hours. Of course, you may have different names for … [Read more...] about SEO Audits and Tools: The Good, The Better and The Best
Ad Block in New Chrome 71 Google has announced it will be expanding its set of user protections against "abusive experiences" on the web, such as pop-ups and new window requests. Although the search engine giant already has a set of user protections in place against harmful experiences "designed to intentionally mislead and trick users into taking action on the web", they apparently did not go far enough. Therefore, starting in December 2018, Google will be implementing additional measures that will help better protect users against such experiences. Specifically, Google said: … [Read more...] about Google News Digest: New Ad Position Metrics, Hotel Search, reCAPTCHA v3, and More
We are thrilled to announce the official opening of the 2nd annual Search Engine Land Awards (aka “The Landy Awards”) with today’s call for entries. For 2016, there are 20 awards categories designated to honor best-in-class search marketing campaigns, individuals, in-house marketers and agency teams. … [Read more...] about the 2016 Search Engine Land Awards
Data SourcesThis report is based on a sample of 14,197 US-based WordStream client accounts in all verticals (representing over $200 million in aggregate AdWords spend) who were advertising on Google AdWords’ Search and Display networks between August 2017 and January 2018. Each industry includes at minimum 30 unique active clients. “Averages” are technically median figures to account for outliers. All currency values are posted in USD. … [Read more...] about [DATA] What’s a Good AdWords CTR/CPA/Conversion Rate in 2018?