A lot of people stop building links for content once they hit a number the client is happy with, don’t. Keep building links. When working with a blogger, investigate their community. You want to know who they are engaging with regularly to ensure they have a real audience. Anchor text is not dead. And, you’re going to have to ask Paul about his 301 redirect technique when buying sites in your niche. It’s ah-mazing! … [Read more...] about #Pubcon Day 1: Tech Issues & Link Building Tips
Requirements new passport
We also suggested creating more and more of their own instruction sheets and/or videos such as “How to install an xxx into an xxx” (You’ll need to look into the copyrights of hosting manuals for products manufactured by others. If it’s not allowed, you might provide summaries of the manuals with links to download them from elsewhere). … [Read more...] about 10 Content Ideas To Improve Organic Visibility
As I’ve already explained, I think Mahalo indeed has long articles and is heading down a path that makes it more akin to Wikipedia than a regular search engine, so I do think Knol is a threat. But Jason does raise an interesting point — potentially, he could publish on Knol, as well. The downside, of course, is that duplicate content issues could cause Mahalo to lose traffic from search engines, if Knol is seen as the more "primary" source. In addition, anyone publishing on Knol is going to be in a take-it-or-leave it position over how much ad revenue Google wants to share. Many would want more control than this. … [Read more...] about Competitors Respond & Time To Limit The Aggregators?
Same goes for legal documents. If you file a case in court, or you’re the subject of a court case, official documents have all sorts of identifying data in them. Your name, your address, your age and other juicy bits are embedded in most court documents, and there are all sorts of sites that pull in that information and make it available for public consumption. … [Read more...] about 3 Ways to Erase Private Information from the Internet
Online ad targeting becomes more popular as mass-marketing techniques lose clout due to audience fragmentation. Emarketer estimates U.S. advertisers will spend $1.2 billion on behavioral targeting this year, up 30 percent from 2005. This growth rate exceeds the total online advertising growth rate for this year (24.7%). The report also predicts behavioral targeting revenue will double to $2.1 billion by 2008. … [Read more...] about The Promise of Behavioral Targeting