We’re already well into Black Friday. In many US stores the frenzy began last night at 10 pm or midnight (as opposed to the normal 4 am door-busting start time). People barely had time to overcome the sleep-inducing effects of L-tryptophan before getting out into the melee. And the word “melee” aptly describes the scene in a Southern California Wal-Mart store as one woman unleashed pepper spray on her fellow shoppers to prevent them from getting in her way. … [Read more...] about Finding Black Friday & Cyber Monday Deals & Specials
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Bonus Tip: Turn Seasonal Shoppers into Repeat Buyers What do you do when the holiday fervor dies down, and your seasonal shoppers drift away? Savvy marketers, like Ben Wood, use remarketing lists for search ads (RLSAs) to turn Black Friday bargain hunters into regular customers. RLSAs help you fine tune your Google AdWords campaigns to target specific customers (e.g. customers who spent a certain amount in your online store). … [Read more...] about 11 Last-Minute SEO Tips to Get Ready for Black Friday and Cyber Monday
What’s more valuable: Black Friday or Prime Day? Black Friday goes way back in the US; the shopping holiday kicks off every year after Thanksgiving with every retailer jumping on the discount bandwagon, looking to get a head start on their Christmas sales. … [Read more...] about What’s more valuable: Black Friday or Prime Day?
In Conclusion The Topic Research tool can help research your competitors, find content gaps to focus on, help you generate content ideas if you are having “writer's block”, help you find websites and interesting topics and subtopics regarding things you are interested in, and it can also be used for everyday functions, like researching Black Friday and Cyber Monday as well. … [Read more...] about Find the Best Black Friday Deals Using SEMrush!
Don’t discount your hero products too early Discounting products too early will give your competitors a chance to either outperform you on price, or offer more appealing discounts and promotions. Keep a close eye on competitor prices, and react to their discounting instead, to gain the upper hand. … [Read more...] about Black Friday trends: planning your electrical product strategy