The majority of search engines users are more likely to click on one of the top 5 suggestions in the results pages (SERPS), so to take advantage of this and gain visitors to your web site or customers to your online store you need to in the top positions.SEO is not only about search engines but good SEO practices improve the user experience and usability of a web site.Users trust search engines and having a presence in the top positions for the keywords the user is searching, increases the web site’s trust.SEO is good for the social promotion of your web site. People who find your web site by searching Google or Yahoo are more likely to promote it on Facebook, Twitter, Google+ or other social media channels.SEO is important for the smooth running of a big web site. Web sites with more than one author can benefit from SEO in a direct and indirect way. Their direct benefit is increase in search engine traffic and their indirect benefit is having a common framework … [Read more...] about What Is Search Engine Optimization And Why Is It Important
Search engine optimization how to learn
instead. You can learn more about them on their "about us" page. In a nutshell, ODP/DMOZ is an Internet … [Read more...] about Search Engine Optimization Glossary
Figuring out what toys have ended up where can be sheer madness. It's also a source of endless frustration for my kids when they want to play with something (the train set or the kitchen set) and they can't find the pieces. This is when I explain to them why toys all have their place and why they need to be returned to that place when they're done being played with. … [Read more...] about What My Kids Taught Me About Search Engine Optimization
"We've just launched (a web site/media campaign/online game) and we'd like you to make it go viral." … [Read more...] about One Pet Peeve Viral Marketing and Search Engine Optimization Have in Common
Adopt Conversational Keywords. Because voice searches are more casual and dialogue-based than traditional keyword searches, an effective keyword strategy for these searches must mimic a real-life conversation. To develop content that reflects live interaction, try to adapt the type of questions that customers pose about your business over the phone. Keep track of the specific questions and words used by customers in their interactions with your sales staff or customer service department, and use them to create longer, conversational search terms (known as “long-tail+ conversational keyword phrases”) that you can build into your company’s web pages. … [Read more...] about Are You Optimized for Voice Search? You Should Be!