50 percent of people who did a local search on their phone went to a physical store within one day.34 percent who did their search on a computer or tablet did the same.18 percent of local mobile searches lead to a sale within one day.60 percent of American adults conduct searches for local services or product information on tablets and smartphones.50 percent of searchers on their mobile phones who conduct local searches are looking for things like a local business address.78 percent of local-based searches on a mobile device end in purchases being made offline.71 percent of people who have been surveyed have said they search for the location of a business in order to confirm its existence before going there for a first-time visit.1 in 3 searches on a smartphone was conducted just before arriving at a store.97 percent of consumers looked online for local businesses in 2017, with 12 percent looking for a local business online every day.Who Benefits from Local SEO & Why?Lawyers & … [Read more...] about What Is Local SEO & Why Local Search Is Important
Semrush local seo
That said, Advice Local’s advantage over Yext is that you can manually build out local citations while Yext uses an API. However, because of this, it takes a bit longer for Advice Local to get above an 80 percent score for local directory submissions and the information supported is limited to the basics of NAP (name, address, phone number). … [Read more...] about 9 Essential Local SEO & Listings Management Tools
What is a Citation? Citations are online references to your business NAP – your Name, Address, and Phone Number. Citations are the local SEO equivalent of links, pointing to your bricks and mortar location instead of your website. And just like links, they pass on the juice: “Like links to your website, Google uses them when evaluating the online authority of your business,” says UK-based local SEO pro Mark Walters. … [Read more...] about Proper Local SEO Citation Building Helps Users
The best part is that it allows you to specify the exact location you want to check and compare your rankings with competitors’ rankings. We know how serious it can be to lose even a couple of positions for a specific keyword; with this tool, you will be more aware of position loss and able to take action immediately. … [Read more...] about 5 Local SEO Tools for E-commerce Merchants
Yext Full disclosure: Yext is a client of Local SEO Guide’s, but we spend real money with them on our clients’ behalf. So take this all with a grain of salt, but we find Yext to be an effective method for quickly creating and updating citations on some of the top local search sites. Yext’s dupe suppression tool is amazing. … [Read more...] about Do you have the right local SEO tools for the job?