Seo for google
There is an interesting thread starting up at WebmasterWorld talking about what has changed specifically with SEO around Google over the past few years. Specifically, why techniques they used back in 2016 no longer work in 2018. It got me thinking, how much has changed here over the past few years or so and is my Google traffic less or more or the same? So I checked Google Analytics and compared the past year of traffic to the same period of time two years ago and my Google organic traffic is up over 20%. Of course, some of that can be a single story here and there that went viral that has totally messed up the data, and Google Analytics doesn't automatically take out those outliers. If I had to guess, I'd think my traffic isn't all that much better from Google and why? Well, I haven't changed much over the years.Of course, I hope my writing gets better over the years as I write more. You know, they say the more you do something, the better you get at it. :) But looking and … [Read more...] about SEO For Google Now Harder? What Has Changes Over The Past Few Years?
Below is live coverage of the SEO For Google+ & Google Search panel from the SMX West conference. This coverage is provided by Barry Schwartz of RustyBrick.Disclaimer: The coverage is brought to you in real time, using a custom live blogging tool. Feel free to ask questions or leave comments for inclusion into the live coverage. During the live event, live notes will auto-scroll with newest entries at top. After the session is complete the archive version will have the oldest entries at the top. We ask you to please excuse any typos, as these are live notes. … [Read more...] about SMX Live: SEO For Google+ & Google Search
SMX Advanced kicked off this morning in sunny Seattle (yes, seriously) with a packed house for the opening session of the SEO/Social Media track, “SEO for Google vs. Bing: How Different are They?” I won’t be recapping all of the sessions I attend today and tomorrow, but will do my best to share any interesting info that comes out of SMX Advanced. (Oh, and I will be live-blogging the two keynotes.) Janet Miller of Search Mojo opened the session with what she described as a “big picture” look at the differences between the two engines. She explained that, for some of her company’s clients, Bing outperforms Google for various key metrics like page views per visit, time on site, etc. She outlined some of the differences in how Google and Bing display search results, ending with a look at Bing’s unique “Document Preview” — the tool that shows content from web pages in the right side of Bing’s search results. Janet says Bing … [Read more...] about SEO For Bing Vs. Google
Brands and large, multi-location businesses are horrible at local SEO. That is a bit of a generalization, of course, but it certainly represents my experience working with larger multi-location businesses in the U.K. If you have a recognized brand with a local presence, your general authority should make ranking in local search results somewhat easier; yet all too often, this is not the case. The purpose of this post is to outline the key areas for brands, franchises and multi location businesses to focus on for local search success. Why Is Local SEO Important? Why should you care about local search visibility? What’s in it for you? According to BrightLocal’s Local Consumer Review Survey 2014, 92% of consumers used the internet to find a local business in 2014. And that number is likely growing — a recent Google report noted that Google searches containing “near me” have increased 34X since 2011. The proliferation of mobile internet access via smartphones … [Read more...] about Top 5 Issues Wrecking Local SEO For Multi-Location Businesses