Some people will argue that this is the inevitable (and potentially “unfair”) result of Google’s ability to refer traffic to its own properties. Indeed, Hitwise has reported multiple times that the bulk of Google Maps’ traffic comes from this sort of self-referring. A year ago in a post on Google’s gains against MapQuest, I quoted Hitwise’s Heather Hopkins who had written at the time: … [Read more...] about ComScore To Report Google Maps Now Number 1
Show topography in google maps
Google Maps clearly benefits from the increased exposure and deeper integration into the Google search experience. But Google has also invested very heavily in Maps and has built a compelling product. Mapquest has argued for years that what users want out of online mapping is reliable maps and directions, and that they’re much less interested in some of the advanced mapping features that Google and Microsoft offer. I believe, however, that users are coming to expect more from online mapping as the products become richer and more broadly functional, and as users themselves become more sophisticated. Microsoft and Google have been in something of an arms race to transform mapping into a platform for the display and visualization of information of all types. … [Read more...] about Google Maps Gaining On Market Leader Mapquest
Greg Sterling is a Contributing Editor at Search Engine Land. He writes a personal blog, Screenwerk, about connecting the dots between digital media and real-world consumer behavior. He is also VP of Strategy and Insights for the Local Search Association. Follow him on Twitter or find him at Google+.[/caption] … [Read more...] about Will Apple’s Move Bring A Real & Perhaps Better Google Maps To iOS?
But the app is in other ways a step backward from the familiar Google app. For instance, while Apple’s maps feature a 3-D “Flyover” view of some central cities, they lack Google’s very useful ground-level photographic street views. And they also lack public-transit routing. Apple will instead link you to third-party transit apps. Also, while I found Apple’s maps accurate, they tend to default to a more zoomed-in view than Google’s, making them look emptier until you zoom out. … [Read more...] about YouTube Is Top Free App In iTunes Charts; Google Maps To Be Next?
Last June Apple renewed its iOS mapping deal with Google; however the term of the renewal was not disclosed. I would be surprised if it was a multi-year agreement. If so Apple would probably have to buy out the term of the contract. And if it were only a one-year term, that would probably have signaled to Google that its days as the maps provider on iOS were numbered. … [Read more...] about Report: Apple Replacing Google Maps With Own Product In iOS 6