I’m SUPER excited to announce the release of the SEO Marketing Hub. This free resource library covers over 35 key topics — including Schema, sitemaps, SEO software, content audits, link bait, rich snippets, and lots more. You can check out the brand new SEO Marketing Hub right here: Visit The SEO Marketing Hub All in all, this resource library contains over 50,000 words, 700 screenshots, as well as 150+ custom-designed diagrams, charts and visuals. Needless to say, this is the biggest content project my team and I have ever worked on. I’m really happy with how The SEO Marketing Hub turned out. And I hope you get a ton of value from it. Check out the SEO Marketing Hub. Here’s How It Works: The SEO Marketing Hub is broken down into 7 core topics: SEO Fundamentals – Here’s where you catch up on the basics of search engine optimization. You’ll learn what SEO is, how it works, strategies for finding keywords, tips for SEO-friendly web development, … [Read more...] about Introducing: The SEO Marketing Hub, A Free Library of SEO Resources
Sitemap seo
Sitemap Max File Size Limit Increased On Google and Bing
Recently, the two heaviest hitters in the search engine world – Google and Bing – jointly announced that they would increase the file size limit for sitemaps from 10MB to 50MB. A sitemap file contains all the URLs that belong to a particular site, and the maximum number of URLs a sitemap file may contain remains capped at 50,000. While the jump from 10MB to 50MB may seem insignificant at first glance, it is actually a big change for the search engine world. Sitemaps’ Impact on SEO Sitemaps are invaluable files for search engine optimization (SEO). Essentially, a sitemap is a map of a website that shows how the website is structured, the links that comprise the whole, and how they interact. They are important for both users and search engines, and due to their nature, two main types of sitemaps exist – one for human visitors to navigate websites and another designed for search engines’ bots to crawl through for SEO purposes. Sitemaps are useful for search … [Read more...] about Sitemap Max File Size Limit Increased On Google and Bing
1,000,000 SEO Audits Done! – This is What We learned
Over the past couple of years we’ve been auditing web pages. Lots and lots of web pages. A few weeks ago we exceeded 1 million total SEO audits. As we crossed that threshold we decided to mine through our data to try and find interesting patterns with regard to SEO. For this particular article, I am going to show you how to benefit from the most common SEO mistakes. How we audit web pages Our audit engine analyzes one web page (or landing page) at a time to see how optimized it is for a target keyword. We do this because we feel it best reflects the behavior of a user searching Google. The user enters one keyword at a time and Google returns the most relevant web pages in the search results, not websites. Each landing page audit is generated in less than 30 seconds. Upon completion, the report shows more than 60 correct or incorrect SEO signals. The more correct signals, the better the score. View a sample PDF How we … [Read more...] about 1,000,000 SEO Audits Done! – This is What We learned
SEO For Bing Vs. Google
SMX Advanced kicked off this morning in sunny Seattle (yes, seriously) with a packed house for the opening session of the SEO/Social Media track, “SEO for Google vs. Bing: How Different are They?” I won’t be recapping all of the sessions I attend today and tomorrow, but will do my best to share any interesting info that comes out of SMX Advanced. (Oh, and I will be live-blogging the two keynotes.) Janet Miller of Search Mojo opened the session with what she described as a “big picture” look at the differences between the two engines. She explained that, for some of her company’s clients, Bing outperforms Google for various key metrics like page views per visit, time on site, etc. She outlined some of the differences in how Google and Bing display search results, ending with a look at Bing’s unique “Document Preview” — the tool that shows content from web pages in the right side of Bing’s search results. Janet says Bing … [Read more...] about SEO For Bing Vs. Google
A Guide To Geocoding Images For Local SEO
One way to kick up your local search optimization game is through beefing up the local signal through images. There are a few techniques for doing this — read on for details. Incorporating images as part of your overall content mix is a good idea for search optimization in and of itself. Images can provide additional opportunities for keyword signals on a page, and they represent good opportunities for ranking in search results under Universal Search. But, if they’re also associated with places properly, they can convey additional location signals, helping a business and/or its website to be considered even more relevant for local searches. If you’ve explored around Google Maps for any length of time, you’ve probably noticed that there are quite a few images associated with local places in the interface. Google uses a few different methods for identifying image locations. If you geocode your images in some way, it gives Google and other search engines high … [Read more...] about A Guide To Geocoding Images For Local SEO