Are Backlinks Still Relevant for SEO? The term SEO is in the internet from so long. From the time it came into existence both search and content marketers believed that Search Engines use different kind of backlinks differently for ranking their websites. As the years has passed, Google has released many algorithm changes which has affected the rankings of websites differently. But, now in the 2017, are Link Building still relevant for SEO? In this article, I am going to explain things in detailed manner. So what kind of backlinks are important now? According to search metrics annual study, Quality content is more important for ranking high in Google. But what about backlinks? If the content is really good, then a lot of websites will automatically link to your quality content. Equally, Link Building and backlinks also plays an important role in ranking a website. For this reason, a lot of content marketers and SEO professionals crave to get more backlinks to their website. … [Read more...] about Why Link Building Still Important for Google SEO Ranking?
Sitemap xml for google seo
by Alex Chris8 Comments When optimizing your website for SEO, one of your goals is to provide Google the right signals so that it can index your website better. An optimized XML sitemap is one of those signals that can lead to faster indexing and higher rankings.What is an XML Sitemap and why do you need it?In simple terms, an XML sitemap is a file that lists all important pages of your website that search engine crawlers should know about.Even if you don’t have a sitemap, they are still able to index your website but having a sitemap makes their job easier and also it gives you the opportunity to let them know about pages and parts of your website the may not discover easily.There are different kind of sitemaps, you can submit a sitemap for your posts, images and videos.When is a sitemap really important?For websites with many pages, a sitemap helps search engines discover pages that are new or updated.For websites that don’t use good internal linking practices a … [Read more...] about How to Optimize your XML Sitemap for Maximum SEO
Here is another SEO Snippets video, this one on the basic topic of submitting more than 50,000 URLs via your sitemap file to Google. In short, John Mueller of Google said you can submit multiple sitemap files if you need to submit more URLs and even if you have fewer than 50,000 URLs, you can still split up your Sitemap files into multiple versions because it is useful for debugging and other reasons.Here is the video:Here is the transcript:Today's question is about sitemap files. Mike from India asks, how do we add a sitemap for more than 50,000 URLs?Sitemap files are a great way to make your content known to Google and to other search engines. However, they're limited to 50,000 URLs per file.What do you do if you have more URLs? You can generate more than one sitemap file per website. You can either submit these individually, for example, through a Search Console, or you can create a sitemap index file. A sitemap index file is like a sitemap file for sitemaps. You can list multiple … [Read more...] about Google SEO Snippets Video: Multiple Sitemap Files
Reputation & Trust Two words I frequently saw or heard this year were reputation and trust. I am writing about the credibility of a website’s content, design, and external links, not reputation management as an SEO service. Since day one, Google and its fellow search engines promoted consistent quality while criticizing trickeries. What changed is Google can police bad behavior more effectively and broadly than ever before. Google got teeth. Google Gets Vocal In the past, Google shied away from notifying domains about their black hat webspam via Webmaster Tools. This changed in April when the search engine expanded the types of messages and warnings it sends. Penguin Google introduced Penguin on April 24th. Penguin penalizes websites that exhibit signs of artificial external links. This is what Penguin looks like in analytics. When it comes to recovery, Google seems adamant that websites must make a thorough effort to remove all artificial and low quality links no matter … [Read more...] about Important & Critical Shifts In Google SEO
The conventional wisdom where Google+ and online marketing goes is this: Even if your audience isn’t active there, it’s almost mandatory to have a profile and be active there because of the way Google is showing more Google+ content in its regular search results. It’s still early days for Google+ and the potential search/SEO benefits of being active there, but there are two recently published guides that go a long way to helping explain what Google is doing and how search marketers (and their clients) can take advantage. On the Conversation Marketing blog, Ian Lurie yesterday published a lengthy article called Google Plus Box Ranking Factors Report. In it, he investigates (with help from a few dozen industry peers) how Google+ profiles show up in the Related People and Pages from Google+ search results of Google’s “Search Plus Your World” feature. Here are some of the takeaways: Fresh content matters: Google+ profiles with no posts within the last … [Read more...] about Two Google+ SEO Guides You Should Read