Lyrics site Rap Genius says that it is no longer penalized within Google after taking action to correct “unnatural links” that it helped create. The site was hit with a penalty for 10 days, which meant people seeking it by name couldn’t find it. That’s been fixed, though it’s unclear how much traffic the site will regain for generic lyrics searches. Rap Genius Back By Name In Google After the penalty, people couldn’t find Rap Genius when searching for it on Google by name. Now, searches for “rap genius” show the site back at the top of Google’s web search listings (though news headlines items do come first in Google’s news box): The company explained in a blog post today that it received a manual action notice from Google on Christmas Day accusing it of unnatural linking, which resulted in a penalty. The Rap Genius post detailed some of the linking practices the company has done and how it tried to correct what it thought … [Read more...] about Rap Genius Back In Google After 10 Day Penalty, Ranks For Its Name But What About Lyrics?
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share tweet share pin it e-mail share Let’s face it, content marketing can be a frightening business. It’s often hard to measure how much your earned media content reaches and resonates with targeted audiences. Any little slip-up can make you a member of the walking dead. For Halloween, we’re serving up a few Searchmetrics tips on how not to get buried by the little things that scare users away. Who’s Watching? Two early indicators of content success are Time on Site and Bounce Rate. These metrics give you answers as to how long the average user engages with your content and offer indicators as of how relevant your content is– key metrics that Google and other search engines use to rank your content against others’. Once a visitor lands anywhere on your site, the key to scoring conversions with them often is to get them to take a full tour of everything you have to offer. Beyond calls to … [Read more...] about Click or Treat: Three Content Strategies Guaranteed to Scare Away Users
The expected Google Music Search is real, and our Google Music Search 2.0 Launches With Musical “OneBox” story provides the play-by-play of how it works. Be sure to read that! From me, the color commentary out of today’s launch event at Capitol Records in Hollywood. I’ll be live blogging the news. We’re expecting some musical stars, including guests from OneRepublic, Dead By Sunrise, Linkin Park and Mos Def. I’ll do my best to keep up, given my lack of popular musical culture makes me the butt of jokes to those who know me well. Have mercy, OK? And it’s 4:04pm, with loud music playing, and a stranger intermix of tech folks and music folks. And nothing happening. So just stay patient. It’s “The Joker” playing, by the way. You know, midnight toker? OK, a little video and Syd Schwartz, senior vice president of EMI takes the stage. Talking abou the history here in the Capitol tower some of the big artists. Me, I’m just … [Read more...] about Live Blogging From The Google Discover Music Launch Event
share tweet share pin it e-mail share As another year in SEO ends, it’s time to take a look back at the rising and the falling stars in SEO Visibility for 2014, and most importantly, why the rankings changed. First, there is much more quality to be found in the search results, no doubt due to the effects of Panda, Penguin & more. Big brands are among the Winners for 2014, but some websites on the list have also lost visibility for some features. The “Losers list” also features information aggregators, gaming and price comparison sites. Calculation of the data and domain lists is based on the SEO Visibility score of the domains analyzed using a wide range of data points, and we have compared these to the average domain scores for 2013. Domain-year comparison with averages 2013/2014 Because individual data points are susceptible to short-term fluctuations, trends, re-launches etc, we have not just compared the data of one specific … [Read more...] about The Rising and Falling Stars in Google US –
Google has penalized Rap Genius for link schemes this morning. If you go to Google and search for [rap genius], rapgenius.com will not be found on the first page. Instead you will find links to their Twitter account, Facebook page, Wikipedia profile and stories like this about them being penalized by Google. But you won’t find rapgenius.com on the first page. Here is a picture: As we covered the other day, Rap Genius was using link schemes to manipulate Google’s rankings. It was brought to Google’s attention, where the head of search spam, Matt Cutts, said we’re aware and looking into it. Now it appears that the “affiliate” program, which was a link scheme, got them in trouble. The founders of Rap Genius did apologize, saying: We effed up, other lyrics sites are almost definitely doing worse stuff, and we’ll stop. We’d love for Google to take a closer look at the whole lyrics search landscape and see whether it can make changes that would … [Read more...] about Google Has Officially Penalized Rap Genius For Link Schemes