1. A method for associating source images with semantic entities and providing search results, the method comprising: associating, by one or more computing devices having one or more processors, labels to a plurality of source images based on a frequency with which a source image of the plurality of source images appears in search results for a text string, the one or more labels corresponding to the text string; identifying, by one or more computing devices, additional labels for a particular source image of the plurality of source images based on a comparison between features of the particular source image and other source images of the plurality of source images; associating, by the one or more computing devices, the additional labels with the particular source image; generating, by the one or more computing devices, a document representing the particular source image using the particular source image and any labels associated with the particular semantic entity; and analyzing, by … [Read more...] about Google Image Search Labels Becoming More Semantic?
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It’s particularly tricky to pick the best size with WordPress, where we’re not always sure what image sizes we’ll be working with. That’s because, when a user uploads an image to WordPress, their site creates multiple versions of that image with different sizes and cropping. Typically, these are the original ‘full’ size, and ‘large’ (1024x1024px), ‘medium_large’ (768px, cropped), ‘medium’ (300x300px) and ‘thumbnail’ (150x150px) versions. But these default sizes are often altered by WordPress theme or plugin code, and by server configuration – and frequently, some might be too large for general use. … [Read more...] about Advanced Technical SEO: How social image sharing works and how to optimize your og:image tags • Yoast
Celebrate local events and culture. In Dallas, many restaurants recently promoted specials around Cinco de Mayo, popular here because of DFW’s large Mexican-American population. Local sports teams, whether they’re pro, college, or even high school, have large followings, and events around game time or playoffs shows your local roots. Local weather can also give you content for promotions. The heat in the south or the cold up north, or even specific weather events like hurricanes or snowstorms can demonstrate you cater to local needs and provide opportunities to promote your business. … [Read more...] about 10 tips for building a local brand that will boost your local search ranking
Moving forward, prepare a list of your on-site images that Google and other search engines have indexed. Make another list pointing out the images that have been used legally by others. They are an authentic backlink for your image and site. Make efforts for the ones used illegally and turn them into an official backlink. … [Read more...] about Seven SEO tips for image link building to generate more traffic
Relevance is in the Eye of the Beholder… A few weeks ago I went to the theater to watch a comedy show. The guys on stage picked apart comedy through the ages—from cavemen through to Chris Rock—and talked about what makes comedy funny. And about halfway through the show they said a line that has never left me: … [Read more...] about The Fonts and Colors for Shareable Social Media Images