There’s no need to measure the actions that do not bring you closer to your goals, which means that you should focus on the metrics that can help you understand whether your plan is closer to be successful. This may even lead to a confusion, or a misinterpretation of what is considered as successful measurement, leading to wrong conclusions. … [Read more...] about How to create an effective digital marketing strategy
Step by step how to create a website
Once you have carried out all of the steps, you may or may not notice a slight positive change in the search rankings. Whatever you do, make sure that the first step of installing an SSL certificate has been done correctly. Alternatively, you can also use plugins like Really Simple SSL, Easy HTTPS Redirection etc. to accomplish the task. … [Read more...] about Should I move my WordPress website to HTTPS?
So to wrap this up with a last “special-sauce”, when it comes to a website and building in the SEO layers through the use of descriptive language, the key is maintaining a consistent internal linking structure AND leveraging your own knowledge of your business to influence those organically obtained links across the web. Always assign each node of the category a ‘primary’ and ‘secondary’ keyword and make sure people know and/or have access to that list. Got a blog writer whose job it is to talk about new and hot seasonal products and product categories? Make sure they have the taxonomy so they can reference it for which word or phrase is mapped as the primary or secondary term so when they build a reference in their article, they are linking the RIGHT descriptive phrasing for whichever category they link to. … [Read more...] about Building a Good Website Taxonomy IS SEO
http://journalism.nyu.edu/pubzone/weblogs/pressthink/2008/04/15/mayhill_fowler.html … [Read more...] about Top Free 200+ .Edu Websites and Forum List 2016 for SEO Backlinks
If you cannot use any of the above methods, then you can verify website ownership by editing your DNS settings. If you are a non-technical person, I wouldn’t recommend this method since you need to know how to edit your domain’s DNS values. In this case, it’s better to ask the assistance of your domain provider. … [Read more...] about How to add and verify your website with the new Google Search Console