Short domain names are generally defined as domain names that are three words or less. Ideally two words or less. These words should communicate and encompass three areas: your brand, your industry, your keywords. Now, if you’re just creating a company site, your domain name should be a branded domain name for posterity reasons. You wouldn’t easily be able to sell your site if you created the domain name to be “JohnsWebsitesRUS.com.” So, that consideration should come into play as well. … [Read more...] about How to Build a WordPress Site in 24 Hours
Subpages wordpress plugin
If you don’t know how to use Analytics properly, that’s ok. Just get the code installed. You can always revisit Analytics once you have a handle on what to do and look for. However, if you don’t install the code now, you won’t have any data to analyze when you’re ready. … [Read more...] about How to Make Your Site Search Engine Ready
Negative SEO is something of a boogeyman. Some will say it doesn’t exist. Some say it exists, but it’s largely ineffective. Some are in awe of its power, claiming it’s capable of taking down even top ranked sites. Still others claimed to have personal experience with it, either as a victim or as part of a history with black hat SEO. On black hat forums, it’s regarded with reverence, just another tool in the toolbox. … [Read more...] about How to Immunize a New Website Against Negative SEO
Don’t forget to check it daily not to miss some important questions your visitors ask by searching your site. Pay attention to each of their words and try to guess what they meant to say. By doing that you will soon learn more and more about your readers’ interests, common behavior and worries. … [Read more...] about Exploring Your Visitors’ Behavior with Analytics & Tools
Google is generally smart enough to recognize this specific scenario, but there are a lot of issues where duplicate content can hurt you, resulting from dynamic URL generation, URL parameters, and other sorts of technical causes. In these cases, you want a canonical URL. Any time Google loads a page with a weird URL, they will see “hey, actually X is the canonical URL for this page” and they will know not to index it, and to index it as X instead. … [Read more...] about Why is Google Ranking the Wrong Page on Your Site?