Top 2000 carbon killer

With a major SEO shift towards content marketing following the changes of Panda, developing linkable assets is a top priority for any company trying to rank. Generating a constant stream of content for a range of clients is a daunting task for many SEOs, as it is time-consuming and can cause a serious case of creative block. To solve this problem, many of the same tools we use for keyword research and link building tactics, in addition to a few new sources, can be used to brainstorm campaigns or uncover awesome ideas. Let’s take a look at how to use these 15 tools to generate linkable and shareable content in a pinch. The search marketing community relies heavily on this free Keyword Tool is part of Google Adwords for keyword research in both paid and organic mediums. The tool focuses primarily at a macro level, but can be drilled down to take a look at niches and provide some valuable content ideas. 2. Topsy Topsy provides both paid and free versions to provide “instant … [Read more...] about 15 Tools For Generating Killer Content

No doubt you have heard the story about Walter Palmer, “The Lion Killer” by now. On July 1st, 2015, Walter Palmer is said to have engaged in an illegal hunt targeting and killing a beloved lion from Hwange National Park in Zimbabwe. Walter Palmer’s life is undeniably different now. Not just because of the immediate scandal that he set off in killing Cecil the Lion, but in the fallout that has yet to come. The case of Walter Palmer should cause us all to stop and think about what it means to launch a social media crusade against someone. Of course, there was bound to be some backlash if the information went public. Simply put, Walter Palmer will likely never hold a job again. His dental practice has been closed since the news went public, and his business phone and website have also been shut down. He may never be able to clean his online reputation, even by hiring the best of the best reputation management consultants. In fact, some PR professionals are already … [Read more...] about The Lion Killer Faces Huge Online Reputation Issues

Want to see what other books we’ve covered? Read our other reviews in the SEJ Book Club archive. How many times have you heard “Content is King”? With one Google update after the other, there’s no denying that providing quality content is more important now than ever before. In my opinion, these algorithm updates have hyped up content marketing. But what is it, really? According to SEJ’s Content Marketing Guide, “The term ‘content marketing’ means different things to different people.” You can think of it in two different ways: The use of content to promote your brand or products or services The strategies you use to promote your content (e.g. a blog post) Regardless of how you define content marketing, one question remains: How can you promote something if you don’t have anything? In his book Killer Web Content (affiliate link), Gerry McGovern writes: A small percentage of web content really makes a difference. It makes … [Read more...] about #SEJBookClub: Killer Web Content by Gerry McGovern

Although slightly different than the Spanish case discussed yesterday, the “right to be forgotten” has reared its head again — this time in the UK.” UK Attorney General Dominic Grieve has threatened legal action against anyone posting pictures of convicted killer Jon Venables online. TechDirt offers a short summary of the underlying facts of the Vendables case: Jon Venables, [ ] at the age of 10, murdered 2-year old James Bulger, in a rather horrifying story. Venables was released from jail in 2001, at the age of 19 (though he has since gone back to prison). Photos of Venables, now 30 years old and apparently using a new identity to avoid his past . . . Photos purporting to this individual have reportedly appeared in various places online, including Twitter and Facebook. UK Attorney General Grieve said that anyone caught posting online pictures of Venables or him in his new identity would be prosecuted. This is apparently based on a court injunction that … [Read more...] about In Another “Right to Be Forgotten” Case, UK Officials Threaten Legal Action Against People Posting Pictures Of Convicted Killer

The 2000s were notable as the first full decade of consumer search. The first decade ever where you could try to sum up what happened in search, as a consumer product. And what happened, in a word, was Google. In the 1990s, Google barely existed. If search were a religion, it was polytheistic. There were a variety of search gods — Infoseek, Excite, Lycos and more. Yahoo was more powerful than the others, but it didn’t rule supreme. In the 2000s, Google effectively swept aside those other gods. Search became monotheistic. Search become Google. It literally became Google, as people began to commonly say they’d “googled” something rather than searched for it. Where will things go in the 2010s? I’ll make some predictions about that at the end of this series. But first, a recap of the past decade of search. A series? Yes, this recap will be presented as a series of articles. Each article will focus on a particular year in the 2000s. Originally, I’d … [Read more...] about Search In Review, 2000 To 2009