Voice search may have started as a small concept, but it is now one of the most important topics in the search industry. The ease to search with voice is second to none, and people cannot get enough of it. The concept of voice search started with smartphones then quickly escalated to smart speakers and voice assistants worldwide. Today we are experiencing a voice search revolution with almost every generation welcoming voice search with open arms. Number of Digital Voice Assistants in Use Worldwide from 2019 and 2023 (in billions) With the nearly quantum rise in voice search that is forecast, it is critical that we create content that is optimized for it. Otherwise, we will find it difficult to gain any organic traction. Considering the fierce competition vying for search engine rankings, the road is only to get tougher in times to come. By the end of this article, I will make you understand the whole concept of voice … [Read more...] about Voice Search : 7 Ready-to-Use SEO Strategies to Rank Better
Voice search seo
Businesses are working overtime to keep up with ever-changing online habits of consumers. One modern concept that’s steadily gaining traction among consumers is voice search. Society craves instant gratification, making devices such as the Amazon Alexa and Google Home highly sought-after. Studies suggest that by 2020 , 50 percent of internet searches will be assisted by smart speakers. Currently, 58 percent of consumers use voice-activated search engines to research businesses . As these figures continue to rise, businesses are looking for ways to fulfill client desires. Here are some tips on how to optimize for voice search and, in turn, expand your reach. Maximize Your Online Exposure First, you’ll need to get listed online. The easier your products and services are to locate, the more business you’ll garner. This tip is especially important for local businesses to heed. When people use Siri and Google Assistant to look up information, the … [Read more...] about How to Optimize for Voice Search
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. Canada’s Supreme Court orders Google to de-index site globally, opening door to censorshipJun 28, 2017 by Greg Sterling Decision is dangerous to free speech and the free flow of online information. Featured snippets: Optimization tips & how to ID candidate snippetsJun 29, 2017 by Brian Ussery Contributor Brian Ussery breaks down featured snippets, explaining his observations and offering tips for pursuing the coveted “position zero.” PaveAI unveils AI-powered platform to turn Google Analytics into actionsJun 29, 2017 by Barry Levine Startup says this is the first Google Analytics tool that turns the data into news you can use about increasing leads or revenue. What to make of the EU’s absurd antitrust ruling against GoogleJun 29, 2017 by Ginny Marvin In its concern over Google’s market dominance, the EU has focused on the wrong issue. … [Read more...] about SearchCap: Canada censors Google, Voice search SEO & more on the EU antitrust
Voice search is really taking off. I use it constantly and I know many of my peers do as well. Why type with your hands when you can just blurt out a search query? Now that Chrome offers voice search on a PC, it is growing even faster. Truthfully, it is going to change SEO. Voice search is young, but we better speculate on some of the implications of this budding technology now, otherwise our search strategies are going to be left in the dust. In this post, we look at how voice search is changing, or may change, search engine optimization. More Likely to Search with Natural Language When you use voice search on your phone, you really don’t take the time to sit and think about the most effective and concise way to perform a query do you? Instead, you just ask your phone a question. This in turn is the underlining factor that leads to many of the subtle changes in voice search when compared to typed search. When we use natural language, things change. Less Likely to Use Keywords … [Read more...] about How Voice Search Is Changing SEO
This week saw the publication of Mary Meeker’s annual Internet Trends report, packed full of data and insights into the development of the internet and digital technology across the globe. Particularly of interest to us here at Search Engine Watch is a 21-page section on the evolution of voice and natural language as a computing interface, titled ‘Re-Imagining Voice = A New Paradigm in Human-Computer Interaction’. It looks at trends in recognition accuracy, voice assistants, voice search and sales of devices like the Amazon Echo to build up an accurate picture of how voice interface has progressed over the past few years, and is likely to progress in the future. So what do we learn from the report and Meeker’s data about the role of voice in internet trends for 2016? Voice search is growing exponentially We know that voice is a fast-rising trend in search, as the proliferation of digital assistants and the advances in interpreting natural language queries make … [Read more...] about What does Meeker’s Internet Trends report tell us about voice search?