Beyond that, the site also isn't search friendly. While I understand there's been a lot of buzz about the fact that search engines can now read content in Flash files, it's essential not to jump to the conclusion that they DO. Flash files can still mean death to search engine rankings, especially if you don't know how to properly build a Flash and alternative HTML site. … [Read more...] about Social Media Marketing? Not in Columbus (or Social Media Isn’t a Free Pass to a Good Campaign)
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The toolkit lets webmasters, marketers, and professional SEOs run full-cycle SEO campaigns and grow rankings, traffic, and sales. The toolkit is always on top of the latest search trends with continuous improvements and feature updates, including the recently added SERP history, rendered site crawling, and in-depth backlink analysis. Since 2005, over 2 million users have grown their business online with SEO PowerSuite. … [Read more...] about 8 major Google algorithm updates, explained
Eat Your Cake and Have It Too One of the biggest complaints about web browsing is the frequency in which users are bombarded by advertising. Yet it’s advertising that helps media and publishing giants in particular satisfy a consumer’s news fix without forcing that person to pay for a subscription or one-time use. Digital advertising has evolved from banner ads that many consumers ignore, into flashy affairs that include pop-up overlays blocking text people want to read, or autoplaying video like this Ford advertisement over People magazine’s Chica feature on American Latina news and entertainment. … [Read more...] about How Google’s Crackdown on Online Ads Upends Search
Clearer Voice Will Impact the Voice Search Performance This study predicts voice search to gain massive momentum in upcoming years. Google and other search engines love videos and media files that have a clear and concise voice. In the case of an explainer video, you offer search engines precisely what they are looking for, making it easier for search bots to understand and rank your page. These days, you should also optimize your website for voice search. … [Read more...] about 10 Ways Explainer Videos Can Boost Your SEO Rankings
He begins his post by sharing who he is and how he relates to the other users. Then, he communicates exactly what he has to say and why he’s credible enough to say it. … [Read more...] about SEO Isn’t the Only Way to Drive Traffic. Here Are 6 Alternative Strategies.