Any clearly defined tasks (like a website redesign) has a fixed chargeWe agree on an hourly rate and a monthly ceiling. In other words, we combine both the hourly rate with the monthly charge.For example, if our current rate is at $50 per hour and the client has a budget of $600 per month then we agree that the max number of hours worked will be 12. … [Read more...] about SEO Services Pricing – How Much Do You Have to Pay for SEO?
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Matt McGee is the Editor-In-Chief of Search Engine Land and Marketing Land. His news career includes time spent in TV, radio, and print journalism. After leaving traditional media in the mid-1990s, he began developing and marketing websites and continued to provide consulting services for more than 15 years. His SEO and social media clients ranged from mom-and-pop small businesses to one of the Top 5 online retailers. Matt is a longtime speaker at marketing events around the U.S., including keynote and panelist roles. He can be found on Twitter at @MattMcGee. You can read Matt's disclosures on his personal blog. You can reach Matt via email using our Contact page. … [Read more...] about SEO Industry Cries Foul Over Google SEO ‘Services’
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The digital marketing community doesn’t pretend to fully understand what Google’s algorithm values most when it comes to ranking search results and SEO. However, there are a number of elements which have now become second nature to the industry. From including keywords in your page titles to writing engaging meta descriptions to always adding alt attributes, it’s fair to say most of us have a generic tick list. But we suspect there is something you’re not doing. While on-page SEO is part of your day to day work and backlink building is as popular as ever, how much of your time are you dedicating to optimising your website speed? This is a crucial SEO task and not dedicating some time to improving website speeds could see your sites slipping down the ranks.Why Website Speed Matters What do you do when you land on a website which is slow to load? Chances are, you click back and find a faster one. Realistically, this is the attitude of most web users as society … [Read more...] about A Crucial SEO Task
What About Funding?If you’re looking for investors or funding, you’re going to be waiting a long time. No one wants to drop capital on a business that has no proven history, no unique product, and nothing to offer. Thankfully, most of the services you’ll want to use come with free initial weeks or months, or are free tools themselves. You can set up your business with minimal actual investment, and use the income from your first few clients to spin up everything else. … [Read more...] about What Do You Need to Start Your Own SEO Company?