The freshness of content found on the Web is going to be influenced by crawl policies imposed upon a web crawler, so Googlebot or Yahoo’s slurp or bingbot may visit a particular page and then not return for a while, based upon their specific schedules for crawling a site. That means that sometimes breaking news from a resource that might report on it isn’t always going to make it to a search engine that relies upon crawling as quickly as stories might be reported upon by sites that might write about them. … [Read more...] about Do Search Engines Use Social Media to Discover New Topics?
Which search engine is used the most
Don't exchange links with sites that you would not want your visitors to see. This type of link can make your site look indiscriminate while defeating the entire purpose of link popularity. Also, do not ever exchange links with sites that contain nothing but a huge collection of links (AKA "link farms"). Search engines have been known to aggressively penalize sites that trade links with such sites. In addition, do not harass people who do not answer your emails. Remember that you are contacting someone, out of the blue, who probably has too much to do already. If they haven't responded within a month of your second email, don't expect a reply (or a link). Finally, do not expect overnight results. Link building takes a great deal of time and labor, and there is no real shortcut- a primary reason why search engines place importance on it. If your site is terrible, you aren't going to convince many others to link to you, no matter how sweetly you ask. … [Read more...] about Building Link Popularity Improves Search Engine Ranking
The server sends the page designed for the spider it detects or the page designed for end users if a search engine spider is not detected. … [Read more...] about Cloaking: Search Engines Shift Gears
It is important to get your search engine optimization company involved as early as possible before you build your new website. Not only are there many technical issues that you should be aware of before you begin design (such as linking architecture, types of text to use, and balancing your SEO efforts with your brand), but there are also strategies that can be set in motion at the outset that will counteract some of the stumbling blocks listed above. If you involve your search engine optimization company after you have built your new website, much of the work you have done will likely need to be redone with a long term strategy in mind. … [Read more...] about Brand New Websites: A Search Engine Optimization Company Perspective