Avoid Google Penalties by Choosing a White Hat SEO A hat can really make you stand out from the crowd. But choosing the right colour will make sure you find that position in the limelight, stay in it and do it cost effectively. Appearing on the first page of a Google search is essential for any business competing in the online market and critical for gaining an edge over that fiercely competitive rival. In fact, Chitika, a search-targeted advertising company, claim that the top three Google result rankings get 61.5% of traffic share for any search item. Anything beyond 10th position means you are feeding off the scraps from the buffet table; with anything less than 1% of traffic. White vs. Black Hat So this is where the hat comes in. SEO (Search Engine Optimisation) is all about achieving higher page rank and achieving better search engine visibility for clients. The world of SEO is starkly divided between those donning a white or a black hat. A white hat SEO adopts ethical and … [Read more...] about Black Hat vs White Hat SEO
White hat seo techniques 2016
Are you aware of blogging ? Have you heard the word “Blog” these days, and it’s the most current word in the world of internet. Newbies or Fresher’s often have a question that is “what is a blogging”And “what is a SEO”. Blogging has become the main source to attract the niche market. and SEO full form is Search Engine Optimization as the names sounds the activity that attempts to improve search engine rankings. So l will give you a brief description of what is a blogging. “BlogDada – Become A Blogger” gives you some easy and simple tips to Blogging. History of Blogs: Blogs ongoing during early 90’s as a journal and from then it has been growing its status day by day. Now in 2017 there are more than 800 million blogs and the sum goes on. There are numerous free and self-hosted stages of blogging, but if you are earnest about your blog or website, then you must go for self-hosted stages. Many … [Read more...] about The Secret of Successful Blogging & SEO Techniques
As you’re no doubt aware, Google finally rolled out its Google 4.0 algorithm update at the end of last week. Penguin is now part of Google’s core algorithm, penalising websites that use various black-hat link schemes to manipulate search rankings. Other important changes include: Penguin data is refreshed in real time, so any changes will be made as soon as the affected page has been recrawled and reindexed. Penguin now devalues spam by adjusting ranking of the offending page, rather than affecting the whole site. So how do these changes affect actual SEO practitioners? I asked a panel of experts and SEW contributors their views on Penguin 4.0, including: Do you think the new version of Penguin is fairer? Do you think it’s an adequate deterrent when it comes to spammy link-building? Kevin Gibbons: Yes, being realtime helps to set expectations as you won’t have to wait weeks or months for the next algorithm refresh to assess your link removals. Of course … [Read more...] about Penguin 4.0: what does it mean for SEO practitioners?
Links have long been the foundation of SEO, ever since the very beginning of Google. Links connect the web; every site is an anchor point, every link is a line drawn between two of them. It makes sense that more links to a site would indicate more value, more authority, and more traffic to a site. A site with no links is a site no one knows about, no one can find.PageRank itself was founded on the idea of links working like votes, more links means more value. Unfortunately, Google has spend the last 20 years working to minimize the damage of this approach. When links – something you can easily control – are the foundation of your SEO, it’s easy to do things like:Pay a bunch of people to link to you.Make a bunch of websites that all link to each other to increase their own authority, then link to you to increase yours.Spam a bunch of negative links from known spam sites to tank a competitor.And so on. There are thousands of shady marketers looking for ways, both … [Read more...] about Do Linkless Mentions Help Your Rankings and SEO?
In early December, Google announced “With the holidays upon us, it looks like the penguins won’t march until next year.” I’ll be the first to admit that I’m no Tom Hanks, but could this be a clue – the Da Google Code? Well, regardless of the actual timing, Penguin 4.0 isn’t far away. There hasn’t been an official Penguin update, for over a year now. The last confirmed update was October 14, 2014. Webmaster trends analyst Gary Illyes was quoted as saying: “The new Penguin update will make webmaster’s life easier a bit and for most people it will make it a delight.” If that gives you a warm and fuzzy feeling, think about this; The new algorithm could make life easier for “most” people, but what about the other 49.9%? That leaves a large pool of people who will potentially be unaffected or less than delighted. In fact, some people will lose their businesses altogether and go bankrupt, if history is any … [Read more...] about Is Penguin 4.0 coming in March 2016?