There are so many fiddly bits going into the calculation of Google’s search ranking that it’s no surprise when business owners question another fiddly bit. “Does X influence SEO?” is one of the most common questions in marketing online.The question of whether WordPress has any inherent advantages or disadvantages is a common one as well, and it makes sense. WordPress is a site architecture, and sometimes those come with extra baggage – or extra advantages. The question is, does it this time?A Simple AnswerThe simple answer here is that no, WordPress sites do not have any inherent advantage or disadvantage over home-developed HTML/CSS websites. Google treats both kinds of sties the same, in broad strokes.If you want proof, just look at the web around you. If Google gave preference to WordPress over other CMSs or over custom code, 99% of the web would be using WordPress. Anything Google does give preference to is dominant on the web, so it should come as no … [Read more...] about Do WordPress Sites Rank Better Than HTML Sites?
Wordpress org yoast
Search Engine Optimization; the joy and nightmare of most bloggers. In this article I will share you the complete knowledge of proven seo techniques for wordpress. Before we move on, I will love to discuss about SEO in particular…. What is SEO? SEO is the acronym of Search Engine Optimization. It is the process and act of tweaking; beautifying; and modifying of your website to be readable by search engine crawlers or bots. A search engine bot is a special program that is written and well structured for the purpose of analyzing webpages; and their informations to know which is relevant and useful. All search engines have their personal bots. These bots are well programmed making them able to access all information on a webpage in a split second and index them if they are relevant; where most webmasters get it all wrong is that they don’t allow access to these bots to crawl their site at all; or either their website is unreadable by the spiders. This in most cases is not … [Read more...] about Proven SEO techniques for WordPress Using Yoast SEO
It’s not as simple as just picking a good image Even though open graph tags use an open standard, each platform (Facebook, Twitter, WhatsApp, etc) treats open graph tags slightly differently. Some even have their own proprietary ‘versions’ of open graph tagging, too. Twitter’s ‘twitter card’ markup, for example, bears a strong resemblance to, and overlaps with, open graph tagging. As an open project, the open graph is constantly changing and improving, too. Features and support come and go, the documentation isn’t always up to date, and individual platforms make (and change) their own decisions on how they interpret it, and which bits they’ll implement. And as the web itself continues to evolve, there are more and more ‘platforms’ where people can share content, and where the open graph is used. From Slack, to WeChat, to tomorrow’s productivity and social media apps, they’ll all rely on the open graph, but use it … [Read more...] about Advanced Technical SEO: How social image sharing works and how to optimize your og:image tags • Yoast
Yesterday news came out that the single most popular third-party piece of SEO software was vulnerable to a serious blind SQL injection attack. Yoast's WordPress SEO plugin that is reportedly used by 14 million SEO blogs was vulnerable.Joost de Valk from Yoast announced last night that because of the seriousness of the exploit, WordPress worked with him to automatically push updates to those using his plugin. He said:Because of the severity of the issue, the WordPress.org team put out a forced automatic update (thanks!). If you didn’t specifically disable those and you were:running on 1.7 or higher, you’ll have been auto-updated to 1.7.4. If you were running on 1.6.*, you’ll have been updated to 1.6.4. If you were running on 1.5.*, you’ll have been updated to 1.5.7.If you are on an older version, we can’t auto-update you, but you should really update for tons of reasons. Of course you should really move to 1.7.4 as soon as you can … [Read more...] about WordPress Auto-Updates Millions Of Yoast SEO Plugins After Vulnerability
WordPress is a fantastic platform for building websites on-the-fly with little to no development time required to get up and running. In addition, WordPress has fantastic customizability ranging from being able to fully customize your theme, to finding plug-ins that have functionality to do just about anything you want. The list of what you can do to customize WordPress is endless and is generally limited only to your imagination. You can install a newsletter plug-in to manage your newsletter subscriptions. You can install analytics plug-ins that seamlessly integrate with WordPress and Google Analytics. Other WordPress plugins allow you to customize your SEO such as your title tags, meta descriptions, and meta keywords. Still, some plug-ins will also let you add noodp and noydir tags, and dive deep enough into their functionality to allow for full control over noindex/nofollow on individual pages. This should go without saying, but choosing a good domain name is half the battle toward … [Read more...] about How to Build a WordPress Site in 24 Hours