If you’re serious about your WordPress website, you have run a page speed test at some point. There are many variations of these tests out there. Some more convenient and true to your target audience than others. But they all will give you a pretty decent idea of where you can still improve your site. Certain speed optimizations may come across as “technically challenging” for some of you. Luckily, you have set up a WordPress website. And one of the things that make WordPress so awesome is the availability of WordPress plugins. Some free, some paid, but they all will help you to simplify difficult tasks. In this article, we’ll first show you a couple of page speed tests so you can check your page speed yourself. After that, we’ll go into a number of speed optimization recommendations. And show you how to solve these using just plugins. Running a page speed test Running a page speed test is as simple as inserting your website’s … [Read more...] about How to optimize WordPress after running a page speed test • Yoast
Wp_localize_script use in wordpress
It seems like almost every week we see a new post by Matt Southern on a new WordPress site vulnerability or exploit. This is for good reason as WordPress accounts for over 23% of all of the websites on the internet, and that number is steadily growing. Due to how many websites use the WordPress platform, it’s no wonder why hackers try to exploit this web platform constantly as they can potentially have access to a wide chunk of the internet if they succeed. Don’t Think it Can’t Happen to You! Like many WordPress site owners, I fell into the trap of not being more proactive about security on a few of my gently used personal sites. This came back to bite me with a vengeance this last December when I experienced the worst Christmas present any webmaster can receive – a big fat website hack! The malware hack I experienced was especially nasty as it most likely exploited one of my websites through an older version of the Revolution Slider plugin that came with my … [Read more...] about 10 Tips for Keeping Your WordPress Site Secure
We all know by now that the speed at which your site loads is a search ranking factors. It matters in two ways. First, it matters because Google says it does. A few years ago, Google announced that they were going to start considering load times as one of their many factors involved in SEO.Secondly, it matter because people say it does. When you go to load a website, how long do you wait before you’re frustrated, go back to the search results, and try something again? It might feel like a long time, and you might guess 5-10 seconds, but you’d be wrong. Most of the time, people will bail on a slow loading site in under two seconds.So if people leave when your site is slow, and Google bumps your search ranking down a slot or two for the same reason, it’s obvious that you want to solve the problem. Thankfully, Google provides a tool to help you do so: PageSpeed Insights.What is PageSpeed Insights?PageSpeed Insights is Google’s site speed monitoring tool. You can … [Read more...] about WordPress Plugins to Boost Your PageSpeed Insights Score
What would you do if your web pages could load four times faster with six simple steps? You would login to your site and start walking through these steps, of course. That's exactly what I did. On February 23, 2016, Google introduced AMP listings into its mobile search results. So, what is Google's AMP, anyway? According to the Accelerated Mobile Pages (AMP) Project, "The Accelerated Mobile Pages (AMP) Project is an open source initiative that embodies the vision that publishers can create mobile optimized content once and have it load instantly everywhere." In normal people terms, this means when you search for a news search term, Google will show you carousel that highlights stories on AMP-enabled websites. The big difference now, thanks to AMP, is that when you click on one of the news search term links in the carousel, the article will load instantly. It might not sound exciting at first, but publishers are swearing by it. "In early tests, we found that AMP pages load four times … [Read more...] about Does Google AMP Affect SEO?
You might be thinking, what’s the fuss about website speed? What is important about the average page loading speed? According to Aberdeen Group, a 1-second delay in page load time yields: 11% fewer page views A 16% decrease in customer satisfaction A 7% loss in conversions Amazon reported an increased revenue of 1% for every 100 milliseconds improvement to their website speed while Walmart, also found that every 1-second increase in page speed resulted in a 2% increase in conversions. Source The speed of your website additionally impacts your organic search rankings because Google, since 2010, has included site speed as a signal in its ranking algorithm. Basically, your web page loading speed is very important and determines if you will rank in SERPs. Below are 6 simple but highly effective ways to enhance your web speed immediately by modifying your website design. #1 Optimize images and lazy load everything Some of the most common bandwidth hogs on the web are … [Read more...] about How to scale web design to improve page loading speed