by Alex Chris8 Comments When optimizing your website for SEO, one of your goals is to provide Google the right signals so that it can index your website better. An optimized XML sitemap is one of those signals that can lead to faster indexing and higher rankings.What is an XML Sitemap and why do you need it?In simple terms, an XML sitemap is a file that lists all important pages of your website that search engine crawlers should know about.Even if you don’t have a sitemap, they are still able to index your website but having a sitemap makes their job easier and also it gives you the opportunity to let them know about pages and parts of your website the may not discover easily.There are different kind of sitemaps, you can submit a sitemap for your posts, images and videos.When is a sitemap really important?For websites with many pages, a sitemap helps search engines discover pages that are new or updated.For websites that don’t use good internal linking practices a … [Read more...] about How to Optimize your XML Sitemap for Maximum SEO
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The major search engines have announced an update to the sitemaps.org protocol which enables site owners to store their XML Sitemap files in any location — even on a different domain than the one referenced in the Sitemap. This will be a welcome change for those who manage multiple domains and would like to keep all Sitemap files in one place, as well as for those who would like to store their Sitemap in a location other than the root. The only caveat? You have to be able to edit the robots.txt file of the domain the Sitemap file references. The search engines made the announcement today on the Search Engineers Q&A panel at SMX West. Below, more about how this works and how to implement it on your site. Historically, your Sitemap file had to be stored in the same location as the URLs listed in that Sitemap. For instance: http://www.example.com/sitemap.xml could include:www.example.comwww.example.com/folder1/page1.htmlwww.example.com/folder2.page1.html But it could not … [Read more...] about You Can Now Store Your XML Sitemap Files Anywhere!
One of the main benefits of combining programming and SEO skills is that you can find clever solutions that would be difficult to see if you only know SEO or programming separately.For instance, tracking the indexing of your most important pages is a crucial SEO task.If they are not being indexed, you need to know the reason and take action. The best part is that we can learn all this for free directly from Google Search Console.In the screenshot above, the XML sitemaps are grouped by page type, but the four sitemaps listed here are specifically used to track the progress of some SEO A/B tests we ran for this client.In the Index Coverage reports, we can check each sitemap, learn which specific pages are not indexed, why they are not indexed, and get a sense of how to fix them (if they can be fixed).The remainder of this post will cover how to reorganize your XML sitemaps using any criteria that can help you isolate indexing problems on pages you care about.Table of … [Read more...] about Reorganizing XML Sitemaps with Python for Fun & Profit
In my first weeks at Atlassian, I was seeking for a quick-win to get a stronger foothold within the company and evangelize SEO. So, I audited our main site and noticed it didn’t have an XML sitemap. What an easy win! I went to the devs and asked them to activate it in the CMS. To my surprise, they told me that it wasn’t possible; I was baffled. After some thinking, I remembered that Screaming Frog had an XML sitemap function, so I scraped the site and uploaded the crawl as an XML sitemap. Google ate it within a few seconds, and we saw a noticeable impact on our traffic in the following days. The moral of the story is that XML sitemaps are important and sometimes underrated. What XML Sitemaps Are and Why You Need to Have One XML sitemaps are digital maps that help Google discover important pages on your site and how often they are being updated. Google states on its help center page: A sitemap tells the crawler which files you think are important in your site, and also … [Read more...] about The Best XML Sitemap Tools, Tips, and Tricks
In a world of Panda and Hummingbird, it is getting more and more important to get your on-page SEO right. You might have a fantastic outreach, a great PR campaign, and link profile, but if you don’t optimize your site, you will have a hard time landing top positions in the search results. To help you do it, I have compiled this free SEO tools list that can help you with on-page optimization. Keyword Research 1. Google AdWords Keyword Planner: You can use this tool to search for keywords and ad group ideas, determine how specific keywords may perform, and create new keyword list by multiplying multiple keywords lists. AdWords Keyword Planner also helps you choose competitive bids and budgets. Here is how to use Keyword Planner to search for new keywords: Click on “Search for new keyword and ad group ideas.” Enter one or more of these: phrases that describe your product, URL of the page on your website, the relevant category of the product. Click on “Get … [Read more...] about Top 25 Free SEO Tools for On-Page Optimization