Google My Business appears to have stopped counting anonymous reviews toward a business’s overall rating.This has been reported by two individuals on Twitter, who noticed that anonymous reviews were disappearing from clients’ Google My Business [email protected] Hi Mike, just noticed anonymous Google reviews no longer seem to count toward overall rating, though still visible when you click through to see all reviews. Any idea when it changed?— Martin Briggs (@martin_briggs) May 24, 2018I’m now seeing the anonymous reviews actually removed from GMB as well. Client was at 72, now showing 55 in Knowledge Panel and in actual reviews— David Haskins (@SkinnySC) May 28, 2018In the tweet from May 24th it was reported that anonymous reviews stopped counting toward the total rating, but were still visible when a user clicked through to see all reviews.On May 28th it was reported by another user that Google My Business has stopped displaying anonymous reviews … [Read more...] about Google My Business Reportedly Removes Anonymous Reviews
Yelp removes bad reviews
Online reviews have steadily become a part of our everyday online world and an integral part of consumers’ buying process. Whether you’re proactively seeking out reviews for a product/service or responding to a Facebook friend’s post asking for provider recommendations, online reviews surround us. Reviews and star ratings show up in search engine results pages (in both organic listings and paid ads), and Google recently started showing third-party reviews in a company’s Google Knowledge Panel. Bottom line: You can’t avoid reviews, because they’re everywhere! 84% of people trust online reviews as much as a personal recommendation. 74% of consumers say that positive reviews make them trust a local business more. 91% of consumers regularly or occasionally read online reviews. 60% of consumers stated that negative reviews make them not want to use a local business. With stats like these, many local companies are finally recognizing the importance of … [Read more...] about What does the Consumer Review Fairness Act mean for consumers and online reviews?
It’s another month, so it’s time for another installment of Greg’s Soapbox. This time, we’re talking about reviews. Is it just me, or does it seem like we’re seeing more and more fake reviews out there lately? Sure, reviews are an important piece of the Local SEO puzzle, but they’re nowhere near a silver bullet. Why is it that so many companies are cheating when it comes to reviews? I’d at least understand if they had a problem with bad reviews that they were trying to bury, but it makes zero sense when it’s a company that gets great reviews anyway. Even worse, it seems that the vast majority of fake reviews are happening on Google. After this fall’s Possum update, it’s more important than ever before to spread your reviews around to third-party reviews sites. I was doing a mini-audit for a potential client last month (using the same template and system I shared in my Local SEO mini audit post here on Search Engine Land a few … [Read more...] about Let’s make 2017 the year of honest reviews!
A big thanks to our Pubcon 2014 sponsor, LinkResearchTools, your off-page SEO toolkit. Link Detox: Recover – Protect – Build. At Pubcon 2014 in Las Vegas, I had the opportunity to sit down and talk with two experts on online reputation management (ORM): Elmer Boutin of Rockfish and Pierre Zarokian of Submit Express. What’s the key to getting more positive reviews? What can businesses do to turn around their reputation if they’re receiving a lot of negative reviews? These are some of the questions I get their unique insight on in the videos below: Online Reputation Management Misconceptions: An Interview With Elmer Boutin Here are some key takeaways from the video: There’s a lot more to ORM than just boosting positive press about you and your brand in search results. Elmer takes a three-pronged approach to ORM which involves domain defense, reputation defense, and content defense. Domain defense covers things like social media profile defense and … [Read more...] about Online Reputation Management And How Negative Reviews Can Be Beneficial: Interviews With Two Experts
Editor note: This post continues the conversation of small business’ experiences with Yelp after SEJ’s Matt Southern wrote about their pending legal issues. The FTC has revealed that they have received over 2000 complaints to date about Yelp’s practices, including allegations that Yelp buries positive reviews and displays negative ones as a selling tool, forcing more businesses to pay for advertising. Yelp is supposed to be the last bastion on the Web for honest reviews. It’s a place where consumers are allowed to honestly and thoughtfully discuss their experiences with a business, and help others find services that will be useful to them. The star system keeps reviews easy to read, and multiple users posting about a location seem to give the reviews some credibility. But not all businesses are pleased with how Yelp presents their work. Yelp has been accused of shielding defaming comments, forcing businesses into paying for control over reviews, and a host of … [Read more...] about Does Yelp Filter Reviews if a Business Refuses to Pay for Ads?