Remember the Google update I reported in early March? One thing I left out of that story, intentionally, was some chatter that the those noticing a ranking decline around then may have had a bug with the popular Yoast plugin. I left it out because after reviewing the Black Hat World thread in detail, it appeared the general consensus from that community that the bug with the Yoast plugin was NOT related to this Google update because (a) many who were hit didn't have the Yoast plugin and (b) those that did have the plugin didn't strongly believe it was related. There were some that felt their hit was solely related to the plugin but based on A and B, I really felt it was unrelated.What was the bug? Well, Joost de Valk documented it on May 30th. From what I understand, the bug in the plugin did not automatically forward attachments to their original source, which may result in confusing Google but at the same time, from how I understand Google works, Google wouldn't just drop tons of … [Read more...] about The Yoast Plugin To Blame For Google Large Scale Ranking Drop? Probably Not.
Is your blog looking a bit run down? Maybe it isn’t functioning as well as you’d like? Your blog represents your company’s headquarters online, so if it is not performing up to your expectations, it is time to upgrade it with some simple plugins. Any of the following tools will help spruce up your site and simplify your marketing activities: Click to Tweet Obviously, you want your customers to share your blog content – that’s a big part of the reason you have a blog in the first place, right? With the Click to Tweet plugin, you can add simple boxes to your site that will allow readers to share your Twitter-ready content to their profiles. When executed well, this free tool can do a lot to build your brand and extend your reach online. Email marketing is still king when it comes to connecting with customers, which makes building your list one of the best things you can do to improve your digital marketing efforts and your business’s bottom line. … [Read more...] about 12 WordPress Plugins You Should Install on Your Blog
Did you know that bounce rates within the range of 26% to 40 % is considered excellent, 41% to 55% roughly average, while that lying between 56% to 70% is higher than average? But once you have a bounce rate of over 70%, it is time you do something about it. This is not a good sign. Web analytics guru, Avinash Kaushik, in a video featured on BLUE COROMA, defines bounce as, “I came; I puked, and I left.” As explained by Google Analytics, Bounce Rate is the percentage of bounced visits, which is the number of visits in which the person left the website from its landing page, without browsing any further. Which webmaster would want this for their site? Factors like slow load times and unattractive web design play a crucial role in increasing bounce rate. The good news is that there are some simple plugins that can help you reduce this rate.Tutorial: How To Reduce Page Load Time Under 1 Second Average bounce rates for different kinds of sites and devices Via … [Read more...] about 8+ Best WordPress Plugins That’ll Help Reduce Bounce Rates
Millions of bloggers across the globe are successfully using WordPress to reach out to their target audience. According to WordPress usage statistic published by Torque, 27% of all websites available as of October 2016 were WordPress-based. What makes WordPress more important is the fact that this platform can be efficiently used as a Content Management System for running your website. Many businesses are leveraging of this amazing feature to reflect their business priorities cost-effectively. In fact, WordPress’ market share among all content management systems is close to 60%. I have compiled a list of 10 plugins here, which prove useful for businesses because they extend the functionality of the WordPress site.Tip: Get 10X more e-mail subscribers with this WP plugin 10 WordPress Plugins for Business Websites 1. OptinMonster:OptinMonster, provides webmasters an easy-to-use form builder that allows them to create beautiful opt-in forms that are proven to … [Read more...] about 10 Must Have WordPress Plugins for Business Websites
On March 6, we released a major update of our Yoast SEO plugin. This update was aimed at making SEO easier and more understandable for our users. We removed quite a few settings and options. In other cases, we changed the names of settings making them easier to understand for non-technical users. All in all, the reactions on this update were rather positive. We received some questions as well, mostly about why we removed certain settings and options. In this post, I’ll explain why we chose to remove those settings. If there’s a button, people want to click it The main reason why we deleted settings is because in 99% of the cases it should not be altered. But if you give people a toggle or a button, generally they’ll think they have to do something with that toggle or button. Totally understandable. If I have a new watch and it has many fancy buttons, I’d also want to know what they’ll do. By offering all those settings, we gave the impression that … [Read more...] about Why we changed so many things in the 7.0 update • Yoast