Yoast seo

Yesterday we released a new add-on to Yoast SEO: Fact check for Yoast SEO 1.4. Were you getting excited to use it already? Then we’re very sorry to disappoint you, but it’s an April Fools’ joke. Or is it…? Our dear colleagues Danny and Irene genuinely built this plugin. Read this short interview and learn why and how they did that! Is the Fact Check plugin a joke? Yes. We’ve created Fact Check as an April Fools’ joke. The plugin is not to be taken seriously, except when you are planning on writing posts about conspiracy theories. Irene and Danny, doing some daily fact checking Why did Yoast make this plugin? A couple of years ago, when we were writing the code for the Yoast SEO readability analysis, we thought of all the cool things we could do with the text analysis. Almost all the building blocks we needed for this April Fools’ plugin were already there in our library. We even came up with almost all of the current conspiracy checks back … [Read more...] about Is Fact Check for Yoast SEO a joke? • Yoast

While developing and benchmarking for new releases of Yoast SEO, we keep a keen eye on requests made by users. An issue that consistently raises concerns is the uprise of fake news. So today, we present Fact Check for Yoast SEO 1.4 Beta, a free add-on for our Yoast SEO plugin. Download Fact Check for Yoast SEO 1.4 Beta» Why this add-on? Fake news is on the rise and it’s a world-wide problem. People and companies are losing grip on on the authenticity of sources and the trustworthiness of their message. What sources are authentic? What makes a source reliable? And more importantly: how do you decide for yourself? Currently, the Yoast SEO plugin runs several checks on your content. Readability, the use of keywords and internal linking: we help you optimize your text. Today, we’re launching an add-on that adds multiple new checks to the original ones: so-called fact checks. At Yoast we believe that you should be the best result. And the best result has to be … [Read more...] about Get our new free plugin: Fact Check for Yoast SEO 1.4 Beta • Yoast

Today we released our new Yoast SEO for WordPress training. This online course will help you use Yoast SEO to its fullest potential. In this course we’ll train you on how to use all of the functionalities of our plugin best. And the most exciting news is, we decided to reduce the price of this online course! The old version was $99 a year and this new course will only be $39. Here I’ll explain why we decided to reduce it so drastically. SEO for everyone The mission of Yoast is SEO for everyone. We believe the web will benefit from all people having an equal chance in the search results. Great ideas don’t always come from large companies but are created everywhere around the world. That’s why we believe that every idea should have a fair chance in the search results. When developing our products, we always keep our mission in mind. That’s why we recently decided to make some big changes in our plugin. We noticed that some settings in Yoast SEO were … [Read more...] about Why we reduced the price of our Yoast SEO for WordPress training • Yoast

If you want to use the Yoast SEO for WordPress plugin to its full potential, you obviously need to know exactly what it can and can’t do. The release of Yoast SEO 7.0 at the beginning of March introduced many changes to the Yoast SEO plugin. Because of all these changes, we’ve decided to completely rebuild our Yoast SEO for WordPress training from scratch. Check out what’s new and make sure you’re up to speed with the latest developments in our plugin. And, perhaps the best news, we’ve lowered the price. So get it now for only $39! What will you learn? The new Yoast SEO for WordPress training contains ten modules which follow the same approach we took when improving the plugin itself. We think SEO should be actionable and understandable for everyone. That’s why we start this course with three modules in which we go into SEO and the practical use of our plugin. We kick off with a thorough discussion of what Google does, and what SEO means to us. … [Read more...] about Yoast SEO for WordPress plugin training: Better than ever & reduced in price! • Yoast

You’d like people to click on your result in Google rather than on the result of one of your competitors. That’s why you need to make sure your search result (a.k.a. your snippet) stands out from all of the other ones. So, how do you do that? How do you write an awesome meta description? How do you make people click your snippet? Here, I’ll tell you all about how to use Yoast SEO to write an awesome meta description.  What is a meta description? A meta description is a description you manually add to your blog post or page. And it tells the reader (and the search engine) what your post is about. It contains up to 320 characters that summarizes a page’s content. Generally, search enginesshow the meta description in the snippet when the searched phrase is in the description.  Recent changes Google changed the rules concerning meta descriptions not that long ago. Nowadays, meta descriptions can be up to 320 characters. We’re currently carrying … [Read more...] about How to use Yoast SEO to write an awesome meta description • Yoast